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Intel at the Asian Forum on Corporate Social Responsibility; Microchip Company Presents the 2nd IACRA Award.

Manila, Nov 21, 2008 - (ACN Newswire) - Intel highlights its commitment to corporate responsibility at the Asian Forum on Corporate Responsibility 2008 (November 20-21, 2008, Grand Copthorne Hotel, Singapore).

"Corporate responsibility at Intel reflects our deep respect for people and for the world around us. It is integrated into how we do business - from providing a progressive workplace for our employees to setting ethical expectations for our suppliers to delivering more energy efficient products," says Dr Anjan Ghosh, Regional Director, Corporate Affairs, Asia Pacific, Intel.

Intel also co-presents the second Intel-AIM Corporate Responsibility Award (IACRA), as part of the Forum's highlights. Intel and the Asian Institute of Management (AIM) Ramon V. del Rosario Center for Corporate Responsibility launched the IACRA in 2007 to honor specific organizations for excellent CSR projects in one or more of the following areas: Education, especially improving access to and quality of basic education; Community Involvement, focusing on providing sustainable executive time and attention; Environmental Stewardship; and Poverty Alleviation through providing innovative use of information communications and technology (ICT).

Intel's active participation at the Asian Forum, Asia's premiere gathering of CSR players, is part of its conscious effort to spread the notion of CSR as the right way of doing business. In 2007, Intel signed a Memorandum of Understanding for Institutional Cooperation with AIM and the AIM Scientific Research Foundation to collaborate on various endeavors to further mainstream the practice of corporate social responsibility in business. The MOU institutionalized several joint activities designed to push corporate responsibility to the fore. According to Ghosh, "Working with AIM opens opportunities to further our mutual efforts in corporate social responsibility. We hope that together we can foster momentum amongst academia and industry for greater awareness and action in a sustainable way that helps transform people's lives."

Intel's approach to corporate responsibility is motivated by the understanding that the success of the company cannot be separated from the health of the planet and of economies around the world. Critical to Intel's approach is the fact that although significant investments are made, the company does more than make financial contributions - Intel gets directly involved with sustained programs and advocacy to drive change at a community, national and global level.

The first IACRA winner was Ballarpur Industries (BILT) of India. The company was cited for wide array of CSR programs, both internal to the organization, and externally, to the community and the world at large. Ballarpur's CSR programs center on employee volunteerism, health education, support to fair trade, and community development. Bilt's CSR are carried out at the following levels: communities, including integrated rural and urban community development; workplace, especially HIV/AIDS prevention with employees, truckers and transporters; and support to national issues, specifically support to NGOs for Universalizing Primary Education and arresting school dropouts. Ms. Yashashree Gurjar, Chief General Manager & Head of CSR, who received the award last year, said, "We are proud to be cited by two institutions who are both staunch supporters and practitioners of CSR."

Aside from the lasting distinction as the first recipient of IACRA, BILT also received a USD20,000 grant from the Intel Foundation. "The grant was an incentive for the winning company to pursue and sustain its CSR efforts," explained Ghosh.

Intel's William Swope, Vice President and General Manager for Corporate Affairs, is also among the Keynote Speakers when the Forum opens on Nov 20.

About Intel

Intel, the world leader in silicon innovation, develops technologies, products and initiatives to continually advance how people work and live. Additional information about Intel is available at www.intel.com/pressroom.

Source: Intel

Contact:
Tere L Pacis
Intel Technology Phils., Inc.
Mobile: +63 920-9126187
Email: ma.teresa.l.pacis@intel.com


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Publication:JCN Newswires
Date:Nov 22, 2008
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