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Innovate and Passenger Form Strategic Business Relationship.

LOS ANGELES, Nov. 18, 2015 /PRNewswire-iReach/ -- Innovate (, a company that has the ability to pinpoint global survey panelists on demand and deliver sample for market research, announced today the formation of a strategic business relationship with Passenger Inc., a global technology firm specializing in online communities for customer insights, innovation and advocacy (

As a strategic partner, Innovate has expanded its offerings to include Passenger's FUEL community platform, a cutting-edge technology platform that helps brands take the pulse of consumer behaviors and trends. Passenger's technology provides clients with various mechanisms to interact with respondents using qualitative, quantitative and social listening elements. "As a seasoned veteran in the space, the Innovate team has been building online panels before they were even considered a research product. We are excited to be working closely with Passenger and introducing our clients to this sophisticated technology and service offering," said George Llorens, Innovate Co-founder & Managing Director.

As a long-time sample provider to Passenger, Innovate will continue to support the firm with their recruitment needs. "Our team has been impressed with Innovate's ability to support many of our existing research communities. Innovate's sample and recruitment strategies have resulted in high participation for many of the brand communities we service. We are very excited to deepen our working relationship with Innovate and we are confident that their clients will benefit from an unrivaled community experience using our technology," said Thomas Finkle, CEO of Passenger.

About Innovate:

Innovate's founders pioneered the modern digital sampling industry, creating the world-class uSamp and goZing panels. Today, Innovate's global First Class Panel and Human-Touch Sampling Service generate the highest-quality data from its engaged audiences. By applying out-of-the-box creative thinking with exceptional client service, Innovate offers a superior panelist experience and the timely delivery of relevant consumer insights. With offices around the world and an experienced team of sampling veterans, Innovate provides 24/7 client service to thousands of market researchers and research departments.

Media Contact:

Innovate MR, LLC (818) 584-2090

Media Contact: Martha Spelman,


About Passenger:

Passenger, a leader in private online communities for customer engagement, is committed to helping the world's leading brands connect with their customers to uncover insights, foster innovation and inspire advocacy. Founded in 2006 and based in Los Angeles and New York, Passenger enables brands to connect and communicate with key stakeholders online, on mobile and on social networks. Passenger combines industry-leading technology with expert community management engagement services to allow brands to connect in real-time with their communities to inform research, product development and marketing decisions. In addition, all the data collected in the FUEL community platform is warehoused in a single database with robust analytic capabilities, providing a holistic view of the community health, as well as actionable, member-driven insights.

Media Contact: Kelly Maltman, Marketing Manager, Passenger,

Media Contact: Matt Dusig, Innovate MR, LLC, 8185842090,

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Publication:PR Newswire
Date:Nov 18, 2015
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