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INTELLIGENT ELECTRONICS REPORTS 30 PERCENT INCREASE IN BIZMART SAME STORE SALES

 INTELLIGENT ELECTRONICS REPORTS
 30 PERCENT INCREASE IN BIZMART SAME STORE SALES
 EXTON, Pa., Sept. 3 /PRNewswire/ -- Intelligent Electronics, Inc. (NASDAQ-NMS: INEL) announced today that its chain of BizMart supercenters increased same store cash register sales 30 percent during the four-week period ending Aug. 29, 1992.
 Sixty-three BizMart supercenters have been opened a year or more and are included in the calculation, which reflects all company-owned and franchisee sales through BizMart's registers. The growth figure compares to same store sales increases of 15 percent reported for the same period last year when BizMart had 41 stores a year or more old.
 The company attributed the double digit sales increase in part to its successful back-to-school "Biz Iz" advertising campaign.
 At the close of this August period, sales of computers and related products accounted for approximately 31 percent of BizMart's cash register sales. Comparable store sales of traditional office products lines were up 12 percent.
 On Aug. 23, BizMart opened its 99th supercenter in Boise, Idaho, marking the chain's presence in 51 markets and 20 states. During the month of August, BizMart opened four supercenters. By the end of its fiscal year, Jan. 30, 1993, the company expects to have up to 105 BizMart locations in operation.
 Intelligent Electronics, a leading source of office productivity solutions, operates three divisions: Consumer Retail, Reseller Network, and Distribution Services. BizMart supercenters offer value-priced products and services for offices, at home or at work, through more than 2 million square feet of retail selling space nationwide.
 /delval/
 -0- 9/3/92
 /CONTACT: Patrice W. Johnson, vp-corporate communications & marketing of Intelligent Electronics, 215-458-6706/
 (INEL) CO: Intelligent Electronics, Inc.; BizMart ST: Pennsylvania, Idaho IN: REA SU:


LJ -- PH017 -- 6517 09/03/92 14:51 EDT
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Publication:PR Newswire
Date:Sep 3, 1992
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