Hoodia Products International Inc. Releases Shareholders Letter.
To the Shareholders of HDIA:
It is my sincere pleasure writing to you, today, in order to bring you up-to-date on the state of affairs of Hoodia Products International Inc. HDIA is proud to be the only publicly traded Hoodia products company in the world, and we are poised to make a nationwide media blitz propelling our company to the forefront of the weight loss dietary supplement market.
In the absence of such appetite suppression products such as ephedrine, the weight loss dietary supplement market is open and ready for a new solution. Hoodia gordonii, the cactus-like plant from the southern African deserts, offers such a solution. Having been traditionally used for centuries as an effective appetite suppressant, Hoodia has now entered the western market by storm, being mentioned on national television talk shows such as "The Today Show," "Oprah" and "60 Minutes."
However, along with all the buzz and excitement of Hoodia comes the propensity for unsavory businesses to enter the market selling a Hoodia product for the sole purpose of "jumping on the bandwagon" and making a quick buck. In doing so, these manufacturers care little about the quality of the product and are flooding the market with dozens of bogus Hoodia products. Many of these "Hoodia" products on the market today are diluted with bulk fillers such as rice powder, while the greatest part of these products contain absolutely no Hoodia whatsoever. Consumers are faced with this problem and the uncertainty of Hoodia products, daily. It has been our job, and it continues to be the focus of Hoodia Products International, to both educate the consumer about these problems and offer a viable solution to them.
From the planting of the Hoodia seed to the manufacturing of POWERSLIM(TM), Hoodia Products International ensures Hoodia quality every step of the way. We offer the burden of proof to our customers that we provide nothing but the highest quality Hoodia. Every Hoodia shipment that we receive from our South African partner farmers is verified by three independent lab tests that determine authenticity; these results are posted on our Web site. Simultaneously, every bottle of POWERSLIM(TM) is marked with an individual quality control number that corresponds to the Hoodia shipment from which it was manufactured. Customers are able to cross-reference the quality control number on their bottle of POWERSLIM(TM) with the matching test results posted on the Web site, guaranteeing that they are receiving nothing but the highest quality Hoodia product available on the market today.
Through our nationwide media blitz, Hoodia Products International is poised to make a massive splash in not only the Hoodia market, but the weight loss dietary supplement industry as a whole. With the initial release of our full-length infomercial last week on the Dish TV network, another on Tuesday, Feb. 21, and following media placements on other nationwide broadcast and cable networks, Hoodia Products International has secured the ability to successfully educate customers about the potential dangers of the Hoodia market, while offering an effective solution with POWERSLIM(TM).
With an aggressive and forward-thinking executive team, the highest quality Hoodia product on the market, POWERSLIM(TM), and the ability to effectively market this product and company on a national level, Hoodia Products International Inc. is working to emerge as the industry leader and the household brand name for effective and quality Hoodia products. Please know that we are tenaciously working for the benefit of our customers and shareholders; I thank you for your continued support and I look forward to our future successes together.
Most sincere gratitude and regards,
Jacob V.O. Mullins
CEO and Co-Chairman of the Board
Hoodia Products International Inc.
Hoodia Products International Inc. is a publicly traded company on the Pink Sheets. For more information, contact Jacob V.O. Mullins at 415-676-1925 or visit www.hoodiaproducts.com.
"Safe Harbor" Statement under the Private Securities Litigation Reform Act of 1995
Statements in this press release relating to plans, strategies, economic performance and trends, projections of results of specific activities or investments, and other statements that are not descriptions of historical facts may be forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995, Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Forward-looking information is inherently subject to risks and uncertainties, and actual results could differ materially from those currently anticipated due to a number of factors, which include but are not limited to risk factors inherent in doing business. Forward-looking statements may be identified by terms such as "may," "will," "should," "could," "expects," "plans," "intends," "anticipates," "believes," "estimates," "predicts," "forecasts," "potential" or "continue," or similar terms or the negative of these terms. Although we believe that the expectations reflected in the forward-looking statements are reasonable, we cannot guarantee future results, levels of activity, performance or achievements. The company has no obligation to update these forward-looking statements.
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|Date:||Feb 21, 2006|
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