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Browse Herron, Melissa

1-44 out of 44 article(s)
Title Type Date Words
Sales superheroes. Aug 1, 1998 2003
Sea changes: some profound changes have swept the industry during the last two decades. Industry Overview Jun 1, 1998 1463
Demographics: America has become older, more diverse, and more spread out. Jun 1, 1998 801
Power for builders. Jan 1, 1998 235
America's best-selling communities. Jan 1, 1998 5614
Blowing into the Windy City. Nov 1, 1997 291
Desert swarm. Nov 1, 1997 281
Branded: how come home building companies aren't household names? Here's why, and what you should be doing about it. Nov 1, 1997 2091
Quick fixes. Oct 1, 1997 2151
The perfect fit. Cover Story Jun 1, 1997 2959
Tangled in the web. May 1, 1997 2486
Rethinking kitchens & baths. Cover Story Mar 1, 1997 1818
Queen for a day. Mar 1, 1997 295
Promotion trend: free homes. Mar 1, 1997 444
Marketing legends. Feb 1, 1997 586
World-class marketing. Feb 1, 1997 4554
Get out and network. Feb 1, 1997 1492
New attitudes about homeownership. Cover Story Jan 1, 1997 471
The love affair. Cover Story Jan 1, 1997 718
Still the best investment? Cover Story Jan 1, 1997 706
Point of purchase. Cover Story Jan 1, 1997 709
Is new really better? Cover Story Jan 1, 1997 613
A sales celebration. Sep 1, 1996 745
Dialing for dollars. Jul 1, 1996 977
Hard sell, soft sell: are they really all that different? Interview Jun 1, 1996 1724
15 ways to help shoppers feel comfortable. May 1, 1996 461
Marketing. May 1, 1996 895
Making your move. Cover Story Mar 1, 1996 2786
Marketing maestros. Feb 1, 1996 4114
Marketing. Cover Story Jan 1, 1996 461
Going for brokers. Jan 1, 1996 1661
Forecasting in 7 easy steps. Jan 1, 1996 1379
Manual dexterity. Jan 1, 1996 1395
10 great tips. Jan 1, 1996 564
Road to riches. Dec 1, 1995 821
Net-working: how to advertise on-line. Oct 1, 1995 1525
Selling strategies that put the customer first: "get outta my face." (includes sidebar) Jul 1, 1995 1704
Servicing the sale. Cover Story Jul 1, 1995 3861
Persistence pays. Jun 1, 1995 2056
Hot kitchens. Mar 1, 1995 1112
Singles & couples. Feb 1, 1995 254
House tour Houston. Jan 1, 1995 1184
Using newsletters to keep in touch. Dec 1, 1994 1777
Does your model need a makeover? Sep 1, 1994 1369

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