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Heliozid Oce Emirates Announces Participation of Oce at drupa 2008 in Dusseldorf.

Heliozid Oce Emirates, the UAE sales & service wing of Heliozid Oce, a joint venture between Oce N.V. of Netherlands, a global leader in production printing and a world-class innovator in graphic arts and Heliozid of Lebanon, today announced participating at drupa 2008, the leading global expo for print and media industry in Dusseldorf from 29 May to 11 June 2008.

With its dual presence at the event - a 1,300 m[sup.2] stand in PrintCity in hall 6, and in the drupa innovation parc in hall 7 - Oce will showcase an impressive display of solutions for digital book production, personalization, promotional printing in color, and technical document printing.

"For the growing print industry, Oce will demonstrate how to give applications such as transaction printing, book printing, technical drawings, posters & manuals a new dimension - with their incredible range of media, grammage and color. Major players in the printing industry stand to benefit from such innovative applications" said Philipp Husni, General Manager Heliozid Oce Emirates.

With this year's drupa promising to be the biggest-ever in the event's more than 50-year history, visitors to the world's leading fair for the print media industry can expect to see inspired concepts from Oce for enriching documents with Color on Demand, personalization and TransPromo opportunities, as well as solutions to raise efficiency and productivity in graphic arts and technical documentation environments. With live production and application demos in four keynote segments, Oce is forging beyond-the-ordinary paths to add value and drive growth for customers.

Oce will be showcasing new top-of-the-line printing technology during DRUPA 2008 including the groundbreaking high speed Oce JetStream color inkjet printing system. Distinguished by Oce DigiDot technology, the new series redefines productivity and quality standards for ultra high volume, full-color production printing. The heavy duty cycle handles well over 60 million impressions per month.

Oce will unveil an addition to its Oce VarioStream[R] 9000 Series: Oce VarioStream 9710 - the fastest toner-based B/W duplex printing system. The latest Oce VarioStream model boosts print productivity by up to 80 per cent. It looks set to be a highly popular solution in every arena - chiefly in transactional printing of B/W invoices, account statements and direct mail, but also in graphic arts applications. Oce VarioStream 8000, which offers a new level of flexibility and speed is yet another product on display. The new series offers an unmatched combination of print width, Oce CustomTone color, MICR printing, new controller power, upgradability and output choices, such as duplex Twin and Triplex configurations. Key applications for the Oce VarioStream 8000 are traditional transaction statements, as well as new TransPromo documents.

The company said drupa 2008 will also be the platform for the worldwide debut of the Oce ColorStream[R] 10000 continuous feed, full-color digital press. Developed specifically for the Graphic Arts market, the new Oce ColorStream 10000 press delivers full-prOcess color with the quality levels required to meet virtually every color requirement. Demonstrating Oce digital color leadership, the 168 A4 images per minute, Oce ColorStream 10000 press can power through over five million full-color images a month. The toner-based Oce ColorStream 10000 is designed to deliver the high quality color that Graphic Arts professionals expect.

On display will also be new Oce PRISMA software enhancements which brings color and advanced production support to transaction and graphic arts environments with high-uptime options, even better integration and interoperability. The new Oce JetStream, Oce ColorStream 10000 and Oce VarioStream 8000 families are complemented by the leading-edge capabilities of Oce PRISMA workflow software. Oce is once again proving its leadership in efficient, integrated workflow solutions that are tailored to our customers' manifold requirements in both the commercial and the corporate print environments.

"DRUPA is a forum for us to showcase our latest technology products and we will be utilising this opportunity to invite our key customers to visit DRUPA with us", said Rakesh Soman, Business Development Manager, Heliozid Oce Emirates. Since this year the printing and publishing industry is on a great upward path, it is important for the businesses to be up-to-date with the latest technology and maintain their competitive edge. Hence, Drupa is a forum that is much awaited by all to bring the best technology to the region.

For more information about Oce at drupa 2008, please visit

About Heliozid OceHeliozid Oce was established in 1967 as a joint venture between the leading IT solutions company Oce N.V. of Netherlands and Heliozid of Lebanon. Oce, a market leader in the European and American markets, needed a platform to reinforce its leadership in the Middle East and Heliozid came forward as an ideal partner.

In the last 40 years the company has gained presence in over 10 countries in the Middle East. There are three direct offices of Heliozid Oce in Lebanon, Kingdom of Saudi Arabia and United Arab Emirates, whereas, Oman, Qatar, Bahrain, Kuwait, Yemen, Jordan and Iraq have authorized distributors and service providers.

With its collective team of 150 trained professionalsacross the Midle East the company provides document management solutions and after sales support to over 12,000 users in the region.

Heliozid Oce Emirates was established in the year 2007 to promote Oce products through direct sales and service support in the UAE market.

About OceOce is one of the world's leading document mangement companies. The product offerings of Oce comprise printers with scanners, peripheral equipment, document management software, inks, toners and printing media, services in the area of system integration and outsourcing of document management activities and the leasing of printing systems. The broad and comprehensinve product portfolio consists of a core range of products developed by the company itself for the wide format and for the high and very high volume segments of the small format, supplimented by selected machines sourced from Original Equipment Manufacturers (OEMs). Oce supplies its equipment as part of total solutions, ranging from the provision of initial advise through to the maintenance of systems. Oce's reputition is founded on productivity and reliability, ease of use and a favourable total cost of ownership".

Oce is commercially active in over 90 countries; in more than 30 of these it has its own sales and service organisations, In Europe, the United States and Canada Oce has its own research and manufacturing facilities. In 2007 Oce, which has nearly 24,000 employees, achieved revenues of [euro]3.1 billion and a net income of [euro]78.9 million.

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Date:May 1, 2008
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