Printer Friendly


 CHICAGO, Oct. 20 /PRNewswire/ -- To Hammacher Schlemmer & Co., Inc., a company whose very name is synonymous with premier customer service, change is nothing to be taken lightly. In fact, the mail order company's decision to switch its long-distance services to MCI after more than 100 years with AT&T was considered with the greatest gravity.
 "From the very beginning, MCI's approach was different," Sami Ozgen, director of customer service for Hammacher Schlemmer, said. "The MCI account team didn't just walk in and make us an offer. They listened to our needs and learned what's important to us in our business. This was the deciding factor when it came to the MCI team: They listened to us."
 Attention to Detail Attracts Attention
 Under terms of the three-year agreement, MCI will be the exclusive long-distance provider for the Chicago-based specialty catalogue company. Previously, AT&T had been its long-distance provider for more than a century.
 "Today, I feel MCI sets the trends and the standards for the industry in customer service, as well as technology," Mr. Ozgen said.
 For its 800 services, the most critical area of Hammacher Schlemmer's business, MCI has established a recovery plan in order to protect the company's vital link with its customers.
 With the use of MCI Perspective, Hammacher Schlemmer's accounting and telemarketing departments are able to track calling patterns. "And with the flexibility of the MCI network, we can divert, say, 10 percent of our calls during peak times to any one of our three locations quickly and easily," Mr. Ozgen said.
 Proof Positive Commitment Leads to Agreement, Nationwide Advertising
 Finally, Proof Positive From MCI, MCI's newest innovation, sealed the deal with Hammacher Schlemmer. "Proof Positive means MCI is committed to maintaining our relationship," Mr. Ozgen continued. "Everyone talks about commitment but Proof Positive is our guarantee from MCI that we'll always save money and that MCI will always do what's right for us."
 The Chicago-based company's testimonial for Proof Positive From MCI is being used in MCI's most recent nationwide advertising campaign.
 "The driving mission for both Hammacher Schlemmer and MCI has been and always will be to provide our customers with the finest service and technologies available," Omar Leeman, vice president of sales for MCI Business Markets, said. "Proof Positive assures Hammacher Schlemmer that it will always have available the finest telecommunications services in the industry."
 Since 1848, Hammacher Schlemmer has been the source for some of the most innovative consumer products. Each month, its customers eagerly await the arrival of the company's latest catalogue. This publication is the oldest continuously published catalogue in the United States and has offered consumers their first glimpses at such staples of everyday life as the steam iron, the telephone answering machine and the microwave oven. In addition to its catalogue, Hammacher Schlemmer has retail stores located in Chicago, New York and Beverly Hills, Calif.
 MCI Business Markets, formed as MCI Business Services in August 1992, is based in Atlanta and provides long-distance voice, data and video telecommunications to America's businesses. The largest operating unit in the MCI family, Business Markets recently launched Proof Positive, an industry innovation that established a new benchmark in the way long-distance service is provided and savings proven to customers.
 MCI Communications Corporations (NASDAQ-NMS: MCIC), headquartered in Washington, D.C., was incorporated in 1968 and was the first company authorized by the FCC to compete with AT&T in the domestic long-distance market. Today, MCI is an $11 billion enterprise offering a full range of domestic and global telecommunications services through one of the world's largest sophisticated networks. The company is the second-largest provider in the United States and has more than 60 overseas offices in 55 nations.
 -0- 10/20/93
 /CONTACT: Kent Martin of MCI, 800-388-3780, or Deborah Warner of Hammacher Schlemmer, 312-664-8170/

CO: MCI Business Markets; Hammacher Schlemmer & Co., Inc. ST: Georgia, Illinois IN: TLS SU:

CK -- NY078 -- 4707 10/20/93 15:30 EDT
COPYRIGHT 1993 PR Newswire Association LLC
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1993 Gale, Cengage Learning. All rights reserved.

Article Details
Printer friendly Cite/link Email Feedback
Publication:PR Newswire
Date:Oct 20, 1993

Terms of use | Copyright © 2016 Farlex, Inc. | Feedback | For webmasters