Groupon Launches in Lubbock.
LUBBOCK, Texas -- Groupon (www.groupon.com), a shopping website that offers a daily deal on the best local goods, services and cultural events in more than 300 markets around the world, launched in Lubbock on November 10, 2010.
"Lubbock is home to Texas Tech University and is rich in music and culture, making it a great market for the Groupon model," said Rob Solomon, president and chief operating officer of Groupon. "We will offer Lubbock students and residents unbeatable deals on the best their city has to offer, while creating new revenue streams for local businesses."
Using the principles of collective buying, Groupon negotiates unprecedented discounts with popular businesses. Groupon subscribers get free daily emails alerting them to the deals. The deals are activated only when a minimum number of people agree to buy, encouraging subscribers to share the promotion with family and friends. By guaranteeing a large number of new customers, Groupon has created a powerful new marketing vehicle for local merchants. This innovative approach to e-commerce has brought millions of dollars in new revenue to local businesses while saving nearly $700 million for subscribers across North America.
"Groupon brings buyers and sellers together in a fun and collaborative way," said Solomon. "We offer the consumer a great deal they can't get anywhere else and deliver the sales directly to the merchant."
During its first week in Lubbock, Groupon's featured deals included yoga classes and a car wash. Upcoming deals include a local florist, a family fun center and deli fare. Lubbock joins Dallas, Houston, Austin, San Antonio, Fort Worth, El Paso and Corpus Christi as Texas' eighth Groupon market.
Groupon, launched in November 2008 in Chicago, features a daily deal on the best stuff to do, eat, see and buy in more than 300 markets around the world. Groupon uses collective buying power to offer unbeatable prices and provide a win-win for businesses and consumers, delivering more than 400 daily deals globally. For more information, visit http://www.groupon.com.
To get Groupon's daily free email for the best in your city, subscribe at http://www.groupon.com.
For more information on Groupon apps for the iPhone and Android, visit http://www.groupon.com/mobile.
To learn more on how to become a featured business on Groupon, visit http://www.grouponworks.com.