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1-140 out of 140 article(s)
Title Author Type Date Words
A Study on Women Consumers' Attitudes towards Green Marketing. Santhosh, V.; Babu, Raghavendra Report Jul 1, 2020 2056
Green Perceived Value and Green Satisfaction to Green Trust Rumah Karung Goni Consumers. Yusiana, Rennyta; Widodo, Arry Report May 1, 2020 3814
Effects of Green Marketing on Green Purchase Intentions. Report Jun 30, 2019 4225
Consumer Perception towards Effectiveness of Green Communication Strategies: An Exploratory Study. Mehta, Pooja; Chahal, Harpreet Singh Report Oct 1, 2018 4479
Proposed clean energy program would save consumers 7.4B, PSEG says. Sep 27, 2018 348
EFFECT OF MARKETING INFORMATION ON PURCHASE INTENTION FOR PROENVIRONMENTAL PRODUCTS IN CHINA. Li, Yang Report Jul 1, 2018 6451
Peeling Back Film Plastics: Making film plastics sustainable means balancing consumer demands with processes that ensure a greener future. Giordano, Geoff Cover story Jun 1, 2018 3088
Green Bonds Were Worth the Effort for the Midpeninsula Regional Open Space District: The Midpeninsula Regional Open Space District's recent bond refunding, its first green bond issue, became a template for how the district will approach future bond issues. Jaskulak, Stefan Oct 1, 2017 2169
Predicting green advertising attitude and behavioral intention in South Korea. Kim, Yeo Jung; Yoon, Hye Jin Report Sep 1, 2017 7670
Green Sovereign Bonds: Tactical Moves On An Emerging Market. Oct 20, 2016 1818
An analysis of the green response of consumers to the environmentally friendly behaviour of corporations. Kordshouli, Habibollah Ranaei; Ebrahimi, Abolghasem; Bouzanjani, Ahmad Allahyari Report Jul 1, 2015 5729
How consumers perceive environmental advertising in the banking context. Chan, Kara; Fan, Fei Abstract Jan 1, 2015 5544
Trash bag alternative on fayetteville shelves. Corbet, Michelle Brief article Oct 20, 2014 197
Diagnostic analysis of National Parks in Georgia in context of ecotourism. Poladashvili, Tamari; Cardoso, Antonio; Cairrao, Alvaro Jul 1, 2014 5954
The greening of consumer culture. Zaharia, Constantin; Zaharia, Ioana Report Mar 1, 2014 2103
Studying the effect of green marketing mix on market share increase. Abzari, Mehdi; Shad, Faranak Safari; Sharbiyani, Ali Akbar Abedi; Morad, Atefeh Parvareshi Report Oct 1, 2013 7024
Influences of framing effect and green message on advertising effect. Tu, Jui-Che; Kao, Tsai-Feng; Tu, Yi-Chan Report Aug 1, 2013 6433
Lights out: the right marketing. Bates, Stephen Brief article Jun 22, 2013 279
Foreword. de Morais Sarmento, Elsa Apr 1, 2013 622
"Green Pack" in function of green marketing as a form of social responsibility in Serbia. Raletic, Sasa; Beljanski, Dragana Apr 1, 2013 4510
Marketing sustainable retail development. Ilic, Dragan; Stankovic, Jasmina; Ilic, Stanko Apr 1, 2013 4579
Green values concerning the social responsibility of companies. Zaharia, Constantin; Zaharia, Ioana Report Jun 1, 2012 2191
Green logistics strategy for South East Europe: to improve intermodality and establish green transport corridors. Beskovnik, Bojan; Twrdy, Elen Report Mar 1, 2012 7100
On letting shoppers decide. Brief article Jul 1, 2011 171
It's not that easy being green. Wright, Rebecca Editorial May 1, 2011 514
Green monster. Dec 21, 2010 616
Hizbullah calls Lebanese to welcome Ahmadinejad. Brief article Oct 10, 2010 202
The next generation of greenwash: diminishing consumer confusion through a national eco-labeling program. Fliegelman, Jessica E. Oct 1, 2010 23231
Relational integrity regulation: nudging consumers toward products bearing valid environmental marketing claims. Minneti, Jeffrey J. Sep 22, 2010 25128
Green can keep you out of the red. Bortell, Linda Viewpoint essay Jul 26, 2010 662
Branding takes healthy turn at NBC. Thielman, Sam Jun 21, 2010 851
'Go Green' with Canon on World Environment Day. Jun 6, 2010 362
Green washing: do you know what you're buying? Dahl, Richard Jun 1, 2010 4693
Find the true meaning of green: how to investigate the Earth-friendly claims of companies before you invest. McCrea, Bridget Apr 1, 2010 619
Marketing, greenwashing and the FTC: the government has begun to take action against companies exaggerating "green" claims. Siegal, Arthur Jan 1, 2010 548
Forget Saving the Planet: Green Consumers Out to Save Money. Palmer, Alex Survey Aug 26, 2009 410
Join together and 'go green' one degree at a time. Scali, Tom Feb 25, 2009 616
Santa goes green in Mexican Yule pic. Young, James Nov 17, 2008 394
Green tourism and the interpreted experience: finding a sustainable balance. Gaede, Diane Sep 1, 2008 3086
Still buying green. Brief article Jul 1, 2008 187
FTC launches review of environmental marketing guidelines: explosion in eco-claims leads to regulatory review of Green Guides. Mayberry, Peter; Franken, Jessica Survey Jul 1, 2008 941
Earth Day by Chase. Wedekind, Jennifer Brief article Jul 1, 2008 245
Greenwash: when the green is just veneer: greenwash--verb: the act of misleading consumers regarding the environmental practices of a company or the environmental benefits of a product or service. Priesnitz, Wendy May 1, 2008 2217
Irving, Texas, encourages residents to help environment. Turner, Laura Brief article Apr 7, 2008 149
ACCC provides guidance to prospective 'greenwashers'. Brief article Apr 1, 2008 110
Growing a green business: how to plant seeds of success and profit from the booming environmental movement. Garmhausen, Steve Apr 1, 2008 3488
Our mutual friends: separating the true green funds from the pack. Fried, Rona Mar 31, 2008 708
Harness the power of cause marketing. Brief article Mar 1, 2008 278
We have ways to make you green ... five secrets of successful social marketing. Bird, Tom Jan 1, 2008 2202
Ecolabeling: voting with our wallets. Dec 1, 2007 1009
When governments greenwash. Priesnitz, Wendy Editorial Nov 1, 2007 487
Court rejects bid to weaken the "Dolphin Safe" label. Palmer, Mark J. Sep 22, 2007 540
2006 Go Organic! for Earth Day Campaign Garners PRO Award. Sep 21, 2007 301
What does green mean? Houseknecht, Meleah Critical essay Jun 22, 2007 636
Wal-Mart's 'green' ripples through marketplace. Jan 29, 2007 1667
Gushing green gets marketers nowhere. Brief article Nov 1, 2006 137
Greening up the downline: multi-level marketing comes of age. Scheer, Roddy Jul 1, 2006 1136
Hostel territories. Kevin, Brian May 1, 2006 406
Industry and economics. Apr 1, 2006 691
Freedom of association. Power, Rachel Brief Article Apr 1, 2004 283
POLITIQUE DES CONSOMMATEURS: APPUI PARLEMENTAIRE A UN REGLEMENT SUR LES MATERIAUX EN CONTACT AVEC LES ALIMENTS. Mar 17, 2004 652
EUROPEAN DIARY. Calendar Feb 4, 2004 575
Consumer crunch: the Christmas marketing blitz seems to begin earlier and earlier each year. Avoid the commercialism blues by checking out some of these information-packed, fun-filled Web sites. Even better, join the discussions for change. Loverock, Kelly Jan 1, 2004 417
Green Building Conference. (News: information from around the world about simple, healthy living). Brief Article Nov 1, 2002 173
Mapping a greener future. Wortman, Dave Jun 1, 2002 2043
ENERGY: COMMISSION TABLES PROPOSAL ON ENERGY EFFICIENCY OF OVENS. Brief Article May 18, 2002 303
Green marketing of softwood lumber in western North America and Nordic Europe. (Management). Karna, Jari; Hansen, Eric; Juslin, Heikki; Seppala, Jarno Statistical Data Included May 1, 2002 4700
Methodology for evaluating green advertising of forest products in the United States: a content analysis. (Management). Wagner, E.R.; Hansen, E.N. Apr 1, 2002 5194
Innovative land development and site design characterize green building. (Special Advertising Section). Brief Article Feb 1, 2002 337
ENVIRONMENT: COMMISSION ADOPTS NEW ECO-LABEL WORK PROGRAMME. Brief Article Dec 22, 2001 757
Eco-Babes in Toyland. KERLIN, KATHERINE Directory Nov 1, 2001 1064
Reevaluating Green Marketing: A Strategic Approach. Polonsky, Michael Jay; Rosenberger III, Philip J. Sep 1, 2001 6843
CERTIFIED WOOD PRODUCTS MERCHANTS IN THE UNITED STATES: A COMPARISON BETWEEN 1995 AND 1998. HUMPHRIES, SHOANA; VLOSKY, RICHARD P.; CARTER, DOUGLAS Statistical Data Included Jun 1, 2001 4110
On the job. Short, Annabel Brief Article Mar 1, 2001 483
Business Savvy. Bogo, Jennifer Jul 1, 2000 3279
Llama lamb. Turesik, Richard; Summerour, Jenny Brief Article Apr 1, 2000 107
Growing Green. Otto, Laura Jan 1, 2000 2473
Ecolabels sell `green' exports. Sep 13, 1999 325
IN BRIEF. Brief Article Aug 1, 1999 498
WOOD FURNITURE'S ON SOLID GROUND WITH CONSUMERS. Weber, Nathan Jan 11, 1999 502
Green business is profitable business. Jan 1, 1999 195
Natural Life festival. Jul 1, 1998 3670
The development and testing of a measure of skepticism toward environmental claims in marketers' communications. Mohr, Lois A.; Eroglu, Dogan; Ellen, Pam Scholder Jun 22, 1998 6746
Crafting 'enviropreneurial' value chain strategies through green alliances. Hartman, Cathy L.; Stafford, Edwin R. Mar 1, 1998 6373
Power of choice. Dunn, Seth Sep 1, 1997 3803
Eco-smart growth push. Brannigan, Kathleen Jul 28, 1997 1075
Greening the Garden State: sustainability in New Jersey. Young, Robert E. Jul 1, 1997 642
From cradle to grave: measuring products' environmental impact. Duda, Mark; Shaw, Jane S. Cover Story May 1, 1997 3600
Magic carpet: how to make a profit by reusing waste. Hawken, Paul Cover Story Mar 1, 1997 731
Lean, green fighting machine: I don't subscribe to a newspaper - but I might just so I can recycle and save a tree. Poundstone, Paula Column Mar 1, 1997 1254
Hawaii's "green" businesses. Dec 1, 1996 699
New Pike Brewery designed for minimum environmental impact. Jul 22, 1996 198
Repackaging the forest industry's image. Sullivan, Don Jul 1, 1996 1298
Going green in the service sector: social responsibility issues, implications and implementation. Grove, Stephen J.; Fisk, Raymond P.; Pickett, Gregory M.; Kangun, Norman May 1, 1996 4885
Green alliances: strategic relations between business and environmental groups. Stafford, Edwin R.; Hartman, Cathy L. Mar 1, 1996 6655
The color of money: green marketing and the politics of language. Miller, Molly Feb 1, 1996 1600
Green issues. Shi, J. Stephen; Kane, Jane M. Jan 1, 1996 4366
Will the real socially responsible consumer please step forward? Roberts, James A. Jan 1, 1996 2988
Developing environmentally conscious product strategies: a qualitative study of selected companies in Germany and Britain. Pujari, Devashish; Wright, Gillian Jan 1, 1996 6004
Consumer comprehension of environmental advertising and labeling claims. Morris, Louis A.; Hastak, Manoj; Mazis, Michael B. Dec 22, 1995 6496
New wine from old bottles. Swope, Tim Aug 1, 1995 1143
A stakeholder theory approach to designing environmental marketing strategy. Polonsky, Michael Jay Jun 22, 1995 6337
Operations and environment: an expanded focus for TQM. Hanna, Mark D.; Newman, W. Rocky May 1, 1995 7073
Using strategic alliances to develop credible green marketing. Mendleson, Nicola; Polonsky, Michael Jay Mar 22, 1995 6983
Raising the green flag. Bradford, Susan; Schwolsky, Rick Editorial Feb 1, 1995 498
Building green. Schwolsky, Rick; Bradford, Susan; Altman, Linde Cover Story Feb 1, 1995 6770
Green revolution in the making. Moore, Curtis Jan 1, 1995 4283
Green has two meanings; finding profitable markets for environmentally friendly products. Marbaugh, David Jul 1, 1994 1580
Federal and state regulation of environmental marketing: a manager's guide. Davis, Joel J. Jun 22, 1994 5457
'Multilevel' marketing goes green. Pardue, Leslie Apr 1, 1994 1604
The environmental movement: a status report and implications for pricing. Adrian, Mitchell; Dupre, Kenneth Mar 22, 1994 3428
Green labeling taking root. Koenig, Karen Malamud Mar 1, 1994 2532
Battery suppliers focus on environmental issues. Jan 3, 1994 570
Panasonic unveils EcoWrap. Jun 21, 1993 577
Green marketing begins at home. Barrow, Peter Dec 22, 1992 1039
Green commitment: fading out. Bennett, Stephen Dec 1, 1992 1613
FTC issues "green" advertising guidelines. Mayberry, Peter Sep 1, 1992 1056
For the soil's sake: Terra International at Blytheville is working for farmers and the environment. Taylor, Tim Jun 1, 1992 322
Office recycling in today's markets. Schindler, Martha May 1, 1992 3119
Green movement takes hold in toiletries arena. Sep 9, 1991 690
Green is a moving target. Taylor, Joan Sep 1, 1991 1619
The business of waste management. Sloane, David P. Sep 1, 1991 1138
Natural Glow cosmetics exemplify Del flexibility. Jul 29, 1991 950
Celebrity promotes Naturistics; Mary Lou Retton campaigns. Jul 29, 1991 800
Pelisima opens to rave reviews. Jun 17, 1991 584
General Therapeutics offers alternatives. Jun 17, 1991 385
Battery offerings are refined by Panasonic. Jun 17, 1991 414
Citre Shine expands its retail presence. Jun 17, 1991 519
Bonne Bell responsive to teens. Jun 17, 1991 276
Summer trends translate into sales. Fuller, Bonnie May 20, 1991 638
Environmental labeling heats up. Block, Debbie Galante Apr 1, 1991 615
Del launch is targeting socially aware shopper. Mar 11, 1991 740
Environmental concerns reflected in private label baby wipe updates. Mar 1, 1991 444
Recofluff: can recycled fiber deflect consumer hostility? Hanson, James P. Mar 1, 1991 1584
B-T-S show highlights environmental concern. Feb 25, 1991 389
Stationery makers focusing on trends. Feb 11, 1991 796
Acme makes Kleen Earth B-T-S line. Feb 11, 1991 178
The environmental wagon train: retailers are rustling up environmental products and promotions to satisfy consumer interest in saving the earth's resources. Raphel, Murray; Raphel, Neil Feb 1, 1991 626
Going green: 3 ways to build trust. Sansolo, Michael Feb 1, 1991 2014
Freeman Cosmetic introduces Pelisima products. Jan 28, 1991 189

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