Printer Friendly

Grass act taking root.

Jeff Mitnick, president of JM Synthetic Grass Surfacing, likes to tell the story of a one client, the management company for an apartment complex, which used his company's product to fill in areas where grass had never been able to grow.

"It was during the time of a drought alert, when municipalities throughout the northeast were threatening to fine businesses, apartment owners and homeowners for watering their lawns," said Mitnick, whose company is based in Rutherford, NJ.

"My client's lawn looked so good using our grass that the management at a building in the same town ratted them out to the authorities. That just assumed that the first guy must have been watering his lawn."

JM Synthetic Grass is a polyethylene substitute that is now routinely used by residential and commercial businesses and municipalities. This includes schools, daycare centers, housing developments, municipalities and commercial areas around fast food places, banks, hotels, and gas stations. It's been used for 10,000 s/f condominium complexes and 200 s/f gazebos.

The new type of synthetic grass is generations removed from Astroturf [TM], the first artificial replacement for grass, which resembled carpet. This looks and feels like natural blades of grass.

For some of its commercial installations, the company installs a customized application to dirt, asphalt, blacktop, cement surfaces, or even rooftops.

The installation is done with a machine that looks like a street sweeper and is usually completed within two days, to be a craft.

JM Synthetic Grass can be applied to virtually any surface. Since the grass has its own drainage system, there is never a problem with flooding.

A weed barrier eliminates the possibility of any undesirable growth. The synthetic grass can even be custom-designed to allow for plants or flowers.
COPYRIGHT 2006 Hagedorn Publication
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

 
Article Details
Printer friendly Cite/link Email Feedback
Publication:Real Estate Weekly
Article Type:Brief article
Geographic Code:1U2NY
Date:Jun 14, 2006
Words:292
Previous Article:Non-profits bring new opportunity to redevelopment arena.
Next Article:Gothman and Richman partner for latest Harlem housing development.
Topics:


Related Articles
Tax aspects of lobbying by public charities.
Engaging in Global Grass-Roots Efforts.
LETTERS COME SPEAK OUT.
COUNCIL DECLINES TO OPPOSE FEDS' ACT.
Digital drive reaches new heights.
Exposing animal ID.

Terms of use | Privacy policy | Copyright © 2018 Farlex, Inc. | Feedback | For webmasters