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Graphics firm garners industry recognition.

Within the first and second quarters of 2006, Marketing Thru Graphics has already received six honors and awards for a series of projects comprising brochures, branding and other graphic-oriented collateral for clients in real estate and related categories and business services.

The 19-year-old Manhattan-based firm was acknowledged by the Association of Graphic Communications (AGC) this year for a diverse range of collateral that included:

* Award of Merit, Branding brochure for Hearst Building retail. Client: Cushman & Wakefield

* Award of Merit, Direct Marketing Campaign, Harrison MetroCenter. Client: Cushman & Wakefield with Advance Realty Group, first part of retail launch; CBRE, primary site launch

* Award of Merit, Joan's Legacy for Brochures, Invitations, Programs. Client: Joan's Legacy Lung Cancer Foundation. (Awarded four years in a row.)

* Showcase Award, Offering Memoranda for the Essex House client: Government of Dubai

* Showcase Award, Branding Brochure for Hedge Fund Start-up. Client: Prime Equity Group

* Winners Circle, Branding and Website for One New York Plaza, "Always On". Client: Jones Lang LaSalle for Wachovia

"It's wonderful to know that our work is so well accepted in both the graphic design and business communities," points out Marilyn Miller, president and founder of the graphic design studio and agency. "We strive to create materials that are exciting and distinct, painstakingly preparing everything from the graphics and materials to the content. Our clients are creative in their positions and the marketing vehicles we create for them must be just as innovative and imaginative."

For the Hearst retail project, Marketing Thru Graphics put together a unique brochure that captures Lord Norman Foster's unparalleled 40-story masterpiece. Printed on state-of-the-art iridescent papers, it highlights the Hearst brand by featuring an array of its magazines and publishing titles.

Another project, the Offering Memoranda of the Essex House, was instrumental in helping to close the largest hotel deal of 2005. The Essex House brand for the Offering Memoranda was classically drawn by hand to highlight the art deco details of the building.

"Even when designing boxes, we tend to think outside the box," laughs Miller. "Integrating the design world with big business is always challenging and exciting."
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Title Annotation:FINANCE
Publication:Real Estate Weekly
Geographic Code:1USA
Date:Jun 21, 2006
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