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GrabFood opens 24/7 operations.

Hunger knows no boundaries. With Filipinos living an ever-increasingly fast-paced lifestyle, there are times families have little or no time to prepare meals for their loved ones.

In response to the demand for quick delivery of food, leading online food-delivery platform GrabFood announced on August 1 the launching of its 24/7 operations, an upgrade to its leading food-delivery service in response to the changing needs of Filipinos.

'With lifestyles more hectic, Filipinos now demand more convenient ways of addressing their daily needs. We at GrabFood recognize the need to empower Filipinos to beat hunger anytime. Today, students stuck working on a project at school, professionals slugging it through a working lunch, even parents tending to their children can now satisfy their hunger 24/7 via GrabFood,' GrabFood Head Edward Joseph de la Vega said in a press interview held at the Grab office in Makati City.

Backed by over 1,000 quick service restaurant-partners operating around the clock in Metro Manila and Cebu, de la Vega pointed out that GrabFood can deliver the food requirements of families during breakfast, lunch, dinner or even during the wee hours of the morning.

With the busy and agile lifestyle of Filipinos today, de la Vega said the demand for better and more convenient ways to ease their hunger remains a big challenge as the modern lifestyle does not recognize the time when hunger strikes-whether it's early in the morning, mid afternoon, or at the unholy hours of the night. Moreover, hunger can happen to parents juggling work and childcare, to an office employee stuck in an early morning traffic madness, to a teacher working overtime to finish a lesson plan, to students pulling an all-nighter to finish their thesis, or to a call-center agent fulfilling an overnight shift.

He said addressing the pangs of hunger especially during the wee hours is one major challenge of families and individuals due to the lack of options and the hassle of dining out. GrabFood's data reported a growing demand for late-night food deliveries with 13x increase in orders occurring in the wee hours of the night/morning from March 2019 to the present.

Recognizing the need to beat hunger that slows down productivity of Filipinos at any given time, GrabFood has teamed up with over 1,000 restaurant-partners in Metro Manila and Cebu to allow 24/7 delivery service in at least 20 locations including Manila, Makati, Quezon City, Pasig, Pasay, Paranaque, Las Pinas, Marikina, Muntinlupa, San Juan, Caloocan, Valenzuela, Mandaluyong, Malabon, Pateros, Navotas, Taguig, Cebu City, Lapu-Lapu and Mandaue.

With the upgraded food-delivery service, Filipinos can now enjoy their favorite chicken from McDonald's, KFC, Bonchon, and Bully Buffalo Wing Bar; milk tea and beverage fix from Chatime, Jamba Juice, and Happy Lemon; top meals from Burger King, Pizza Hut, Mister Kabab and Ersao, plus many others via GrabFood 24/7.

GrabFood consumers will get free delivery for their orders worth P400 and above using the promo code GUTOMGONE valid until August 23 on participating restaurants.

GrabFood is also holding a special digital stamp card promo that will reward users with a P50 voucher for their GrabFood orders. Ongoing until August 31, users can collect a pair of electronic stamp card stickers with no minimum purchase requirement from the following merchants: McDonald's, Chatime, Bonchon, Bully Buffalo Wing Bar, Chatime, Cha Tuk Chak, Ersao, Happy Lemon, Mister Kabab and Pizza Hut.

Each order from a merchant will automatically reward the consumer with an e-sticker. Consumers need only to complete two stamps from the same merchant during the promo period to get their unique P50 voucher. They can earn as much as 10 vouchers when they complete the stamp cards for each merchant.
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Publication:Business Mirror (Makati City, Philippines)
Geographic Code:9PHIL
Date:Aug 7, 2019
Words:672
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