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GoGirl!, Don't Take Life Sitting Down.

New feminine hygiene product allows women to take bathroom breaks standing up

MINNEAPOLIS -- You're on the go. There is no sanitary restroom in sightO and you just can't wait. It's a common problem for women who enjoy world travel, camping and outdoor activities. Posing a solution to women's restroom debacles everywhere is GoGirl (, a new product launched by FemMed Inc of Minnetonka, Minn.

"Women have been faced with the challenge of unfit or non-existent restrooms for quite some time," said Sara Dillon, sales director of FemMed Inc. "GoGirl is the perfect solution to any bathroom emergency a woman can face. For campers, there's no more soiled clothing or shoes; for travelers, there's no more worrying about what kind of bathroom you'll find or if you find one at all. Even if you just want to avoid germs in places like gas stations and shopping malls."

GoGirl is a simple sanitary female urinary device (FUD) made from medical-grade silicon that lets women enjoy the same benefits that men do -- in terms of restroom availability. GoGirl is $4.99 for one device, sized to fit easily in a purse or backpack and is disposable or reusable.

Products of this kind have been available and widely used in Europe for years. Already extremely common and popular in Europe, the trend has hit the U.S. in some major institutions such as Texas A&M, which has installed permanent women's urinals.

GoGirl launched exclusively at the Minneapolis Women's Expo on Jan. 16. "GoGirl was a huge hit! The GoGirl comfort stations had a line throughout the expo weekend. More than 40 women provided video testimonials to share their experiences with the product. We also sold three times the product we had anticipated and sold completely out of GoGirl gear," said Dillon. The GoGirl tour will be appearing at events across Minnesota and the Midwest throughout 2009.

About GoGirl:

GoGirl is a female urinary device that allows women to urinate standing up, produced by FemMed Inc of Minnetonka, Minn. GoGirl is for the active woman, traveler or germ conscious. Economical enough to be considered disposable, but sturdy enough to be used again, GoGirl is made of germ-resistant, medical-grade silicon that can be cleaned for repeated use, GoGirl is small and discreet enough to carry in pocket or purse. Visit
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Publication:Business Wire
Date:Feb 9, 2009
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