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Genie delivers first SX-180s for the EMEAR market.

The first crop of Genie SX-180 telescopic boom lifts has been delivered to the EMEAR region.

The units have been delivered to rental companies in the UAE , South Africa, Germany, Sweden, and the UK.

Genie says that orders for further units are currently being prepared for shipment to customers across Europe, the Middle East, Africa, and Russia (EMEAR).

"When we designed the Genie SX-180 super boom lift, we wanted to provide our customers with a solution both capable of meeting the needs of end users operating in today's increasingly challenging industrial, construction, and maintenance sectors, in addition to being rapidly profitable to our rental customers," commented Carlo Forini, EMEAR director of business development and product management at Terex AWP, Genie's parent company.

"The result is a machine that combines impressive capabilities with unique design features that offer the versatility our customers need. This lift handles a wide range of extreme access and high-precision tasks that will rapidly benefit the profitability and growth of our customers' respective businesses," he added.


Earlier this year, PMV Middle East reported that Al Laith was to become the first Middle Eastern owners of Genie's latest behemoth. The UAE-headquartered company has ordered two SX-180s so far, and will consider ordering additional units should local demand warrant such action.

With a maximum working height of almost 57m, the SX-180 boom lift has been designed to cater to some of the highest access applications. With its reach of approximately 20 floors and a horizontal extension of over 24m, the unit offers a large working envelope for operators.

The telescopic boom can extend from ground level to full height in under five minutes, and is drive enabled at full height to save operators time when adjusting their positions.

The Genie SX-180's work platform also boasts a generously proportioned 2.44m by 0.91m work platform with a capacity of up to 340kg.

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Publication:Construction Week
Date:Jul 13, 2014
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