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Geneva World Cup update.

World Cup Cafe

Delegates to the World Cup Exhibition and Symposium in Geneva, June 3-5, will have a new venue in which to sample several of the world's finest coffees and teas. Bunn-O-Matic Corporation at the Geneve Palexpo sponsors the new World Cup Cafe concept.

This year's World Cup events is expected to exceed the nine previous trade shows in quality and quantity of exhibitors and attendees. Our collaboration with BUNN's Beverage Technology Center will enable us to transform our traditional coffee break program into a complete 'Seed to Cup' experience. For the first time, all of the exhibiting tea and coffee growers will have an opportunity to showcase their roasted coffees and teas in a cafe-like setting. Tea & Coffee Trade Journal has always encouraged proper brewing and serving practices as featured in the magazine's monthly Cup Service section. The World Cup Cafe concept brings the best practices featured in this section to life.

BUNN will brew each tea coffee to the farmer's desired flavor profile. "We will work with the producers' groups before the show to create individual recipes for each type of coffee in accordance with the SCAE's Gold Cup Standards. Then we'll grind and brew the coffees on-site using our Multi-Hopper Grinder and ThermoFresh System," commented Randy Pope, director of the BUNN Beverage Technology Center. The World Cup Cafe tea and coffee menu will be posted throughout the three-day event so delegates will know which specific coffee will be served during each time slot. Attendees are encouraged to stop by the World Cup Cafe to sample the full flight of teas and coffees from many diverse origins.

New Workshops

A 90-minute session on Tasting Tisanes will be offered for the first time, coordinated by Florapharm. In our Quality Control Roasting Workshop, presented by Probat Werke, participants will learn how to use instruments and equipment efficiently in order to obtain clear statements on the condition of the coffee.

Online registration is available now at: or call +1 212-391-2060 for a World Cup brochure.



Agarmet International


Aishin Corporation

Aiya GmbH-Europe

Ancap SpA


Argapura Trading Co.

Best Coffee Company

Blue Mountain Coffee (Europe) Ltd.

Borg & Aquilina Ltd.

Brambati SpA

Brasilia SpA

Bravilor Bonamat B.V.

Brunner AG

BUNN Corporation

Calson Industries

Carmi Flavors


Cha Do Teehandels

Chang Yue Industrial Corporation

Cia Lilla de Maquinas

Cimbria Heid


Coffee & Cocoa International

Coffee Pacifica


Cup & Saucer

D.I.P. Impex SRL

Daewon G51

Dalla Corte S.R.L.

De Jong Duke

Dethlefsen Balk GmbH

Diedrich Manufacturing


Dr. Otto Suwelack

Ets. George Cannon



Frey & Lau


GDG Schuette GmbH & Co. KG

Gebrueder Wollenhaupt

Gino Rossi S.R.L.


H&S Tee-Gesellschaft

Haco Limited

Haelssen & Lyon GmbH

Haldin Pacific Semesta

Hamburg Sud

Has Garanti

Himalayan Tea Export Co. Pvt. Ltd.

HIMCOOP, Himalayan Tea Producers Co-Operative Ltd.

Hunan Monkey King Tea Industrial Co. Ltd.

Ica SpA

Industry International

Interfil S.R.L.

J. Mueller Weser GmbH & Co. KG

James Finlay & Co. Ltd.

Jung Woo


Kaffina Limited

Kraeuter Mix GmbH

Kunming Nanxiang Tea Co. Ltd.

Kusters Engineering

LFB Sarl



Marden Edwards

McKinnon India Pvt. Ltd.

MKB (Asia) Private Limited

Mont Blanc Gourmet Hot Cocoa

Nasa Corporation

Neuhaus Neotec

Neumann Gruppe

Nilpur Marketing

Niro A/S

Nuova Ricambi S.R.L.

Ohki Co., Ltd.

Opem Srl

Optima Filling & Packaging Machines GmbH

Pack Plus Converting

Petroncini Impianti

Pinhalense S.A.

Plantextrakt GmbH & Co. KG

Premier's Tea Limited

Probat Werke GmbH

Prosol--Productos Solubles, S.A.

Pt. Gunung Slamat

Pure Tea Co., Ltd.

Reneka International

Revolution Tea

Rooibos Limited

Sanko Machinery Co., Ltd.


Scolari Engineering SpA

Shanghai Hexin Stainless Steel Products Co.

Simar Fordertechnik GmbH

Sinar Technology

Sinass Tee Handel GmbH & Co. KG

Snak Srl.

Sortex Ltd.

Sta Impianti

Tea & Coffee Asia

Tea & Coffee Trade Journal

Teamac S.R.L.

Tecaire Intercomercials S.A.


Terre de Chine

Thomas & Green Limited

Union Edel Chocolade B.V.

Utz Kapeh Foundation

Vietnam Tea Association


Wega S.R.L.

Worlee Naturprodukte

Xeltron S.A.

Yamanaka Industry Co. Ltd.

Zhejiang Purico Minfeng Paper Co. Ltd

Zwirnerei a.d. Wutach GmbH
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Title Annotation:World Cup Preview
Publication:Tea & Coffee Trade Journal
Date:Feb 1, 2007
Previous Article:Calendar.
Next Article:On the road to a perfect roast, Part V: option anxiety for certified-control freaks.

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