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GUY GANNETT PUBLISHING CO. TO REORGANIZE AUGUSTA AND WATERVILLE NEWSPAPERS

 GUY GANNETT PUBLISHING CO. TO REORGANIZE
 AUGUSTA AND WATERVILLE NEWSPAPERS
 PORTLAND, Maine, Dec. 24 /PRNewswire/ -- The Central Maine Morning Sentinel of Waterville and the Augusta-based Kennebec Journal will be reorganized and eventually some operations will be merged. The announcement was made today by James B. Shaffer, president and CEO of Guy Gannett Publishing Co., which owns the two newspapers. The company also announced the formation of a new publications business based in Maine.
 The Sentinel and Kennebec Journal will continue to be published separately with independently run news and editorial staffs. "Our objective is to continue to improve the quality of the newspapers and their economic performance," said Shaffer. "The organizational changes will generally not be noticed by the reading public."
 Jean Gannett Hawley, publisher and chairman of Guy Gannett Publishing, emphasized, "The Gannett family is firmly committed to maintaining strong separate newspapers in Augusta and Waterville."
 The Kennebec Journal is Maine's oldest existing newspaper. It was first published as a weekly in 1825 and became an a.m. daily in 1870. It was purchased by Guy Gannett Publishing in 1929. The KJ has 118 full-time and 46 part-time employees, and a circulation of 19,545.
 The Central Maine Morning Sentinel was first published in 1904, as the Waterville Morning Sentinel. It was purchased by Guy Gannett Publishing in 1921, and renamed the Central Maine Morning Sentinel in 1982, to reflect an emphasis on broader news coverage. It is also a morning newspaper; has 119 full-time and 28 part-time employees, and a circulation of 25,560.
 Brian C. Thayer, general manager of the Kennebec Journal, will become general manager of both newspapers, effective January 2, 1992. Robert M. Moorehead, currently general manager of the Sentinel, will lead a new venture for Guy Gannett Publishing called Targeted Publications Company.
 Shaffer said the schedule and full extent of the changes are still being planned. A decision has been made to have a common printing facility for the two newspapers, but the site selection is still under study by a group headed by Thayer.
 Thayer commented, "The possibility of combined printing and other support functions has been discussed for a number of years. We are now committed to taking this step. The synergies from such a move will create greater reader and advertiser value at a time when they are most needed."
 Targeted Publications will explore and develop information products for a small, exclusive subscriber base, both mailed and electronic. These publications will focus on specific markets and draw on the resources of Guy Gannett Publishing, Maine's largest media company.
 "We see a number of opportunities to develop and serve new information markets," said Moorehead. "We plan to start small, take risks, and adapt to new markets as they emerge."
 In the current difficult business climate, Shaffer noted, knowledge- based businesses such as Targeted Publications represent a viable growth opportunity. "Guy Gannett Publishing is uniquely positioned to provide resources to such a venture," he said.
 Thayer, a Sanford, Maine, native, has been general manager of the Kennebec Journal since 1982. Previously he was vice president and general manager of the New Haven (Conn.) Register and Courier Journal. He also served as executive editor and later publisher at the Biddeford (Maine) Journal Tribune. He is a graduate of the University of Maine.
 Moorehead, a South Paris (Maine) native, has been general manager of the Central Maine Morning Sentinel since 1979. His long career with Guy Gannett Publishing began in 1966. Prior to Moorehead's move to Waterville, he was assistant managing editor of the Maine Sunday Telegram. He also held several reporting and editing positions at the Portland Newspapers.
 In addition to its Augusta and Waterville newspapers, Guy Gannett Publishing owns the Portland Newspapers, publishers of the Portland Press Herald and Maine Sunday Telegram. The company also owns four television stations, a non-daily newspaper publishing company, two broadcast towers and a commercial printing operation. Guy Gannett Publishing recently announced the pending sale of four radio stations in Florida. That sale is expected to be completed in 1992. The company has approximately 1900 employees in six states.
 -0- 12/24/91
 /CONTACT: Margaret Flynn of Guy Gannett Publishing, 207-780-9223/ CO: Guy Gannett Publishing Company ST: Maine IN: PUB SU: RCN


DH -- NE001 -- 5106 12/24/91 08:51 EST
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Date:Dec 24, 1991
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