Printer Friendly

GTE LAUNCHES NATION'S LARGEST PCS CUSTOMER TRIAL

 GTE LAUNCHES NATION'S LARGEST PCS CUSTOMER TRIAL
 TAMPA, Fla., Aug. 24 /PRNewswire/ -- GTE Corp. today announced plans


to conduct the nation's largest market trial of two new wireless personal communication services (PCS).
 The GTE effort, called Tele-Go (sm) Phone Service, is a joint project of GTE Mobile Communications, GTE Telephone Operations, GTE Laboratories, AT&T Network Systems, OKI(R) Telecom and Northern Telecom Inc.
 The comprehensive consumer-market trial of two versions of PCS will be offered to GTE residential and small-business telephone customers in certain neighborhoods in Florida's Tampa Bay area, beginning in September and concluding year-end 1993.
 "A new and exciting era of personal communications is emerging," said Terry S. Parker, president of GTE Telecommunications Products and Services. "The purpose of the 3,000-phone trial is to validate the research we have been conducting on PCS over the past several years. PCS can offer our customers a higher level of convenience, security and accessibility so they can make better use of their time."
 "Because GTE cares about what its customers want and need, we are asking our residential customers to tell us which wireless features are important to them before we start taking the necessary steps to deliver the service," said Kent B. Foster, president of GTE Telephone Operations. "Their choices will help shape the future of telecommunications in this country as we move toward an exciting era in wired and wireless telecommunications service."
 In addition to being the nation's largest PCS trial, it is also the first time a portion of the trial participants will be asked to rely on a PCS wireless system to exclusively operate their home telephone equipment. Other participants will use the service as an add-on to their current wireline service -- much like a second telephone line to their home. Either configuration will provide the same telephone services customers are familiar with, but with varying degrees of mobility.
 Two versions of PCS to be offered
 The experimental GTE Tele-Go(am) Service includes two versions of PCS.
 The first, a fully mobile version, offers an improved quality cordless-telephone service at home with the advantages of cellular-like mobility away from home. The service provides customers with a set number of minutes of usage for a fixed-rate when they are within their neighborhood -- their "home area." These same customers can continue to use the service outside their "home area" -- even while traveling in a moving vehicle -- for a nominal per-minute "premium area" charge.
 The second version of GTE's Tele-Go Service employs the same "home area" and "premium area" calling and billing options. However, inbound calls cannot be received by the PCS handset when it is outside of the "home areas." Those calls are routed directly to a voice-mail system provided to the customer and can be retrieved from either home or premium areas.
 Outbound calls can still be made throughout an eight-county area when the customer is outside the "home area" for a nominal "premium area" charge.
 Customers must also be standing still or walking, as opposed to traveling in a car, when placing calls, as the signal does not hand off from one PCS antenna site to another.
 "The purpose of these restrictions is to find out how mobile the residential customer really wants to be," said John Dion, general manager of GTE's PCS Group.
 Restricted services of this nature are often referred to as "telepoint" services and usually allow only limited-area outbound calling outside the "home area." However, GTE's version allows customers to make outbound calls throughout the eight-county area on Florida's central west coast.
 "Our initial research has shown that customers felt limited by the calling-area restrictions of typical 'telepoint' services, so to eliminate that drawback, we provided a large coverage area for our trial," Dion said.
 During the trial, customers will have the option of subscribing to Tele-Go Service as a replacement of their residential service or as an addition to it. A special home controller unit will permit customers to retain use of their existing home telephone equipment. At the conclusion of the trial, customers will be reconnected to GTE Florida, the local telephone company, at no charge.
 Customers to use specially designed handsets.
 To use either service, customers will be asked to purchase a specially designed OKI telecom handset.
 "The OKI handsets will operate much like a high-quality cordless phone, complete with dial tone," said Dion. "The handsets will also have a display window to let customers know when they are leaving their 'home area' and entering a 'premium area.'" At the end of the trial, the OKI handsets can be returned to GTE for a refund of the full purchase price or modified for use as regular handheld cellular telephones.
 On a separate front, GTE will continue its ongoing research of PCS in large business markets. Much like the Tampa Bay area trials, GTE and Northern Telecom will soon announce business field trials of Centrex services in the Raleigh-Durham area. The trials are designed to test the business customer's acceptance of certain PCS concepts.
 GTE is the fourth-largest publicly owned telecommunications company in the world. With approximately $20 billion in revenues in 1991, the corporation is the largest U.S.-based local-telephone company and the second-largest cellular-service provider in the United States.
 AT&T Network Systems is one of the world's largest manufacturers of telecommunications and data networking equipment.
 OKI Telecom and its sister companies OKIDATA and OKI Semiconductor, form OKI America, Inc. The company manufactures and markets a full line of cellular telephones and automotive electronics modules from its facility in suburban Atlanta at 437 Old Peachtree Road, Suwanee, Ga. 30174.
 Northern Telecom is the leading global supplier of fully digital telecommunications systems. The corporation conducts business in more than 90 countries in North and South America, the Caribbean, Europe, the Middle East, Asia, and the Pacific Rim, Northern Telecom provides products and services to the telecommunications industry, businesses, universities, governments and other institutions worldwide.
 OKI(R) telecom is a registered trademark of OKI Electric Industry Co., Limited.
 Tele-Go (sm) is a service mark of GTE Mobile Communications.
 -0- 8/25/92
 /EDITOR'S NOTE: B-roll available. Camera-ready map of trial areas available. B&W photos and color slides available/
 /CONTACT: Tony Hamilton, 203-965-2853, (after 6 p.m., 203-327-2162) or Janet Henderson, 813-282-6154, (Tele-Go 813-622-3622), both of GTE Corp./
 (GTE) CO: GTE Corp. ST: Florida IN: TLS SU:


TM-OS -- NY001 -- 2933 08/25/92 10:01 EDT
COPYRIGHT 1992 PR Newswire Association LLC
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1992 Gale, Cengage Learning. All rights reserved.

Article Details
Printer friendly Cite/link Email Feedback
Publication:PR Newswire
Date:Aug 25, 1992
Words:1067
Previous Article:BOSTON TECHNOLOGY ANNOUNCES SECOND QUARTER RESULTS; COMPANY POSTS PROFIT OF 3 CENTS PER SHARE
Next Article:RETIREMENT COMMUNITY PLANNED
Topics:


Related Articles
GTE ANNOUNCES SECOND PHASE OF PCS RESEARCH PROJECT -- WIDE-AREA WIRELESS CENTREX AND PBX SERVICES FOR BUSINESS CUSTOMERS
GTE INTRODUCES NEW CORDLESS BASE STATION FOR ITS TELE-GO SERVICE
GTE AND AMERITECH ESTABLISH LINK BETWEEN TWO OF THE LARGEST CDPD SYSTEMS IN THE U.S., AN INDUSTRY FIRST
GTE Selects Hummingbird's Family of PC X Servers For Enterprise-Wide Integration of PCs and UNIX Computers
GTE ELECTRONIC REPAIR SERVICES SIGNS MULTI-YEAR SERVICE AGREEMENT WITH CITIZENS TELECOM
GTE Introduces Digital CDMA Wireless Service in Austin, Texas; Austin is first in series of CDMA deployments in GTE's major markets nationwide
GTE Internetworking Today Announces at Telecom 99 in Geneva Its International Wholesale Voice Over IP Service.
Bell Atlantic, GTE and ALLTEL Agree to Exchange Wireless Operations In 13 States.
Sprint to Conduct Trials of Java Technology-Based Wireless Applications For Sprint PCS Wireless Web.

Terms of use | Copyright © 2017 Farlex, Inc. | Feedback | For webmasters