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GTE DIRECTORIES DISTRIBUTES MOST COLORFUL PHONE BOOK IN ALASKA HISTORY TO FAIRBANKS RESIDENTS THROUGH APRIL 6

GTE DIRECTORIES DISTRIBUTES MOST COLORFUL PHONE BOOK IN ALASKA HISTORY
 TO FAIRBANKS RESIDENTS THROUGH APRIL 6
 FAIRBANKS, Alaska, March 26 /PRNewswire/ -- The following was released today by GTE Directories:
 Beginning last week, as distribution of the new 1992 Municipal Utilities System's (M.U.S.) Yellow Pages phone directory commenced, residents of Fairbanks will possess what could be the most colorful phone directory in Alaska history.
 "Alaska has never been short of color," said Ed Young, division manager for GTE Directories' Alaska division, publisher of the M.U.S. Yellow Pages. "So a phone directory offering businesses the opportunity to advertise in color makes good sense."
 More than 77,000 directories, containing residential and business listings to Fairbanks and area communities, have been printed for distribution. The Fairbanks directory had the highest percentage of color ads in any directory published by GTE Directories in the northwestern United States. Mat Valley ran a close second in terms of color display ads.
 "As the Alaska division manager, I take great pride in the success of our personnel who are bringing Yellow Pages color and other publishing innovations to Alaska. We will continue to be the leaders in directory publishing here and around the world," said Young.
 GTE Directories is the world's largest publisher of Yellow Pages telephone directories. It publishes phone directories in 44 states and 11 other countries and annually publishes more than 360,000 directories for distribution in Alaska. The company is a unit of Tampa, Fla.-based GTE Information Services, an operating group of GTE Corp. (NYSE: GTE), Stamford, Conn.
 -0- 3/26/92
 /CONTACT: Greg Ness of GTE Directories, 206-670-6006, or after 6 p.m., 206-568-0151/
 (GTE) CO: GTE Directories ST: Alaska IN: PUB SU: PDT


SC-JH -- SE001 -- 1904 03/26/92 11:01 EST
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Publication:PR Newswire
Date:Mar 26, 1992
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