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GOTTSCHALKS ANNOUNCES FEBRUARY SALES RESULTS

 GOTTSCHALKS ANNOUNCES FEBRUARY SALES RESULTS
 FRESNO, Calif., March 5 /PRNewswire/ -- Gottschalks Inc.


(NYSE: GOT) announced today that February 1992 sales were basically flat compared to the prior February. Same store sales for the period decreased 4 percent. Joe Levy, chairman and chief executive officer stated that the "same store sales decline was particularly noticeable in the Southern California region, while the Northern California and Central Valley stores fared somewhat better. Cosmetics, accessories and home fashion were particularly strong with apparel sales being weaker.
 "Comparisons to the prior February were difficult given a total sales increase of 25 percent with same stores increasing 11 percent. With the prospect of warmer weather, and a successful opening of our new Tacoma store, we're confident that our March sales performance will improve," added Levy.
 Sales results are summarized as follows:
 March 1, March 2, Total Same Store
 1992 1991 Percent Sales
 Increase Increase
 Sales, Four Weeks
 ended $17,553 $17,560 0 (4.0) pct.
 Gottschalks is a regional department store chain, currently operating 25 department stores and 25 specialty apparel stores. Gottschalks offers moderately to upper moderately priced brand-name fashion merchandise, and is in its 87th year of continuous family management.
 -0- 3/5/92
 /CONTACT: Robert E. Lawson of Gottschalks, 209-434-8000/
 (GOT) CO: Gottschalks ST: California IN: REA SU:


JL -- SF004 -- 5361 03/05/92 10:23 EST
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Publication:PR Newswire
Date:Mar 5, 1992
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