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GLOCK's blue label program: is it for you?

For some time now, GLOCK's Blue Label Program has been available to selected dealers. According to GLOCK, the purpose of this program is "to support those who protect and serve communities across the U.S. and around the world." Those who qualify are able to receive a discount on any GLOCK pistol of their choice. Some of the advantages for participating dealers in this program aren't obvious, so let's explore some of the benefits of being a Blue Label dealer.

To be eligible for this program, your establishment has to already be a GLOCK Stocking Dealer. There's no specific minimum or maximum number of GLOCKs that can be ordered under the Blue Label program. Blue Label dealer status is determined in part by whether or not your area is already serviced in this respect. Blue Label pistols are the same as ordinary GLOCKs--all models and calibers allowed in the U.S.--with the program named after the distinctively colored box sticker, which marks the given pistol as designated for this program.

The public safety professionals listed below can purchase two GLOCKs at Blue Label pricing per calendar year--typically $75 to $100 off the retail price, depending on the model. In addition, private citizens who belong to the GLOCK Sport Shooting Foundation (GSSF) can purchase one gun a year at the same price. To be eligible, a GSSF member has to sign up for a two-year membership; new members receive one coupon per year.

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Comment:GLOCK's blue label program: is it for you?(PERSONAL DEFENSE MARKET)
Author:Ayoob, Massad
Publication:Shooting Industry
Date:Sep 1, 2015
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