Printer Friendly

GENOVESE NAMED RETAILER OF THE YEAR BY THE FRAGRANCE FOUNDATION

 GENOVESE NAMED RETAILER OF THE YEAR BY THE FRAGRANCE FOUNDATION
 MELVILLE, N.Y., June 18 /PRNewswire/ -- Genovese Drug Stores, Inc. (AMEX: GDXA), a chain of 94 Super Drug Stores with locations in New York, New Jersey and Connecticut, today announced it has been named Retailer of the Year by the Fragrance Foundation for the second time.
 The Fragrance Foundation Recognition Award, the FiFi, was designed to honor extraordinary creativity in the fragrance industry.
 The Retailer of the Year Award pays tribute to retailers who have recognized fragrance as having tremendous consumer interest and in response have dramatically expanded their stores' commitments to this product category 12 months of the year.
 Important considerations for judging were: space allocated within the department; windows and interior display; advertising; full utilization of point-of-purchase materials and literature; and cooperation of other departments in year-round promotion.
 Nominating forms are mailed to active and associate members of the Fragrance Foundation and the board of directors selects the winner. A retailer must receive 40 percent of the vote in order to be declared the winner.
 According to cosmetics and fragrance buyer Stephanie Hayter, Genovese is committed to the continued growth of its fragrance and cosmetics department with a dedicated cosmetician on staff in every store and by developing a synergistic relationship with its vendors in the areas of merchandising, advertising and promotions.
 -0- 6/18/92
 /CONTACT: Stephanie Hayter of Genovese, 516-845-8262/
 (GDXA) CO: Genovese Drug Stores, Inc. ST: New York IN: REA SU:


GK-TS -- NY019 -- 1415 06/18/92 10:15 EDT
COPYRIGHT 1992 PR Newswire Association LLC
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1992 Gale, Cengage Learning. All rights reserved.

Article Details
Printer friendly Cite/link Email Feedback
Publication:PR Newswire
Date:Jun 18, 1992
Words:255
Previous Article:STANDARD & POOR'S STOCK PRICE INDEX -- CLOSING, THURSDAY JUNE 18
Next Article:BUTLER SERVICE GROUP AND RAYCOMM TRANSWORLD INDUSTRIES REACH AGREEMENT ON PURCHASE OF ASSETS
Topics:


Related Articles
GENOVESE DRUG STORES REPORTS RESULTS
GENOVESE DRUG STORES, INC. ANNOUNCES RESULTS
OMNICARE ACQUIRES NURSING HOME PHARMACY DIVISION OF GENOVESE DRUG STORES, INC.
GENOVESE DRUGS ELECTS THOMAS J. MORAN A DIRECTOR
GENOVESE DRUG STORES, INC. TO SPONSOR HAMLET CUP; WORLD'S TOP PLAYERS TO COME TO LONG ISLAND
MODEL IMPERIAL SIGNS LICENSED FRAGRANCE DEPARTMENT AGREEMENT WITH FAY'S INCORPORATED
Genovese Drug Stores, Inc. Elects Robert N. Hiatt a Director
JCPenney to Acquire Genovese Drug Stores.
JCPenney to Acquire Genovese Drug Stores.
JC Penney $7.3 Billion 'A' Rated Senior Debt Affirmed After Announced Genovese Acquisition.

Terms of use | Copyright © 2016 Farlex, Inc. | Feedback | For webmasters