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GENERAL MEDIA REINTRODUCES HISTORIC JOURNAL IN ELECTRONIC FORMAT THROUGH AMERICA ONLINE; FAMED SATURDAY REVIEW RESUMES PUBLICATION ON DEC. 31

 VIENNA, Va., Dec. 29 /PRNewswire/ -- Saturday Review, one of the most famous arts and culture journals in the history of magazine publishing, will return on New Year's Eve, Friday, Dec. 31, as a new online magazine.
 The relaunch of the magazine was announced today by America Online, Inc. (NASDAQ-NMS: AMER), a leading provider of online services to consumers, and General Media International, publisher of OMNI, COMPUTE, and other popular titles, which acquired the rights to Saturday Review in 1987, shortly after its last appearance as a print publication. In its last appearance as a print publication. In its new incarnation, Saturday Review will deliver art, cultural news and commentary in electronic format to America Online's more than 500,000 subscribers across the nation.
 "America Online is delighted to see the revival of Saturday Review as an online magazine," said Steve Case, president and CEO of America Online. "We are equally pleased that General Media has chosen America Online as the locale for this exciting literary event."
 "An electronic format which is not bound by time or space is extremely appropriate for this wonderful publication," said Kathy Keeton, president and chief operating officer of General Media Publishing Group. "With the power and speed of America Online's interactive services we can inform our readers of new cultural events and activities literally as they happen."
 Content for the relaunched Saturday Review will include essays on politics and culture from a wide variety of sources, as well as selected materials drawn from the magazine's history. Editorial Director Keith Ferrell observed that, "The Information Highway that we hear so much about need not guide us away from traditional culture. Saturday Review Online will cover books, music, theater, dance, fine arts, as well as offering political and social commentary and criticism. The medium is new, but our goals include delivering the same level of literary achievement that made the original Saturday Review so important."
 In addition to contributions from established writers, the online version of Saturday Review will offer readers the opportunity to post their own literary efforts and reviews as part of the magazine. Additionally, chat areas will be available for special live events, as well as for less formal on-line conversations with editors, celebrities and politicians.
 Saturday Review began in 1920 as the literary review of the New York Post, founded by a group of editors who included Henry Deidel Canby and Christopher Morley. In 1924 its first issue as a separate magazine appeared. Saturday Review quickly became a powerful culture force, publishing authors as diverse as William Rose Benet, Joseph Conrad and Pearl Buck.
 It's "Trade Winds" column on publishing, book selling and literary gosip was avidly read and quoted. Later the magazine added crossword and other world puzzles, such as double crostics. In 1940 Norman Cousins became editor and continued an association with the magazine until it ceased publication in 1986.
 Saturday Review joins two other General Media titles -- OMNI and COMPUTE -- already offered on America Online, as well as a growing list of other leading publications and media companies that have chosen America Online to deliver content and interact with their readers. These include TIME Magazine, The New York Times, The New Republic, Chicago Tribune, San Jose Mercury News, CNN and National Public Radio.
 America Online is the nation's fastest growing provider of online services to consumers. The company offers its more than 500,000 subscribers a wide variety of services including electronic mail, conferencing, news, sports, weather, stock quotes, software, computing support and online classes. Founded in 1985, the company has established strategic alliances with dozens of companies including Time- Warner, The New York Times, CNN, Knight-Ridder, Tribune Company, IBM and Apple. Personal computer users can obtain America Online software at major software retailers and bookstores, or by calling 800-827-6364, extension 8248.
 -0- 12/29/93
 /CONTACT: Jean Villanueva of America Online, 703-883-1675, or Jackie Markham of General Media, 203-927-4237/
 (AMER)


CO: America Online; General Media International ST: Virginia IN: CPR PUB SU:

KD-IH -- DC015 -- 7878 12/29/93 16:55 EST
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Date:Dec 29, 1993
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