Full Sail Brewing Co.
Full Sail Brewing Co. of Head River, OR, reports it is celebrating
the advent of employee ownership of the company with a full line of
revamped packaging. The labels will feature Full Sail's logo, with
a background illustration of Oregon's Mt. Hood, and the words
"brewed and bottled by the employee-owned Full Sail Brewing
Company. "The new design will grace package of the brewery's
Amber Ale, IPA and Very Special Pale (the last brand has now been
renamed Full Sail Pale Ale). The company's spring seasonal ESB was
also released this past month with the new packaging. "We wanted to
convey the message to consumers of what employee ownership means,"
said Irene Firmat, Full Sail founder and CEO. "To us, it means the
ultimate commitment is extended to our customers in very beer we