Fresh crackdown on binge drinkers.
POLICE and the council are launching a crackdown on binge drinking in Coventry city centre this weekend.
The clampdown will see police, fire service and council officers visiting pubs and clubs in the city centre.
Posters have been distributed warning of the penalties for antisocial and violent behaviour, which includes issuing fixed penalty notices to drinkers behaving unacceptably and people caught dropping litter in the streets.
A hard-hitting poster campaign is being launched alongside the crackdown, with advertising on 80 buses, poster boards and on a trailer sited in the city centre.
The poster, with the strapline "How much did your last drink cost?" warns drinkers they could face an pounds 80 fine for antisocial and disorderly behaviour.
Cllr Andy Matchet, city council cabinet member for community safety, said: "Coventry has a lively night-time economy, and this isn't about spoiling anyone's fun. But in common with many other cities across the country, we know that some people are put off from spending an evening in the city centre at weekends because of the behaviour of some irresponsible people who drink too much and spoil it for others.
"We want everyone in Coventry - and visitors from outside the city - to feel comfortable and relaxed in our city centre during the evening.
"By working in partnership with the police, fire service, and responsible owners of pubs nd clubs across the city we're hoping to get the message across to people that having a good night out doesn't have to involve getting blind drunk and behaving like an idiot."
Supt Gordon Scobbie, of West Midlands Police said: "There's a clear link between alcohol and incidents of violent crime and we're serious about doing what we can to make this city a safe and pleasant place that everyone can enjoy.
"Intervening early will reduce the amount of drunken behaviour that police officers and other services have to deal with as the night goes on.
"Coventry is no worse than other cities across the country, but our Community Safety Partnership is committed to taking a lead to tackle problems like this that affect people's quality of life."
The Community Safety Partnership includes West Midlands Police and Coventry City Council and West Midlands Fire Service.
UNACCEPTABLE: Police, the fire service and council officers will be out this weekend to stop revellers taking their celebrations too far; WARNING: The poster being used in the campaign