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FreightBro signs MoU with NAFL Dubai to digitise services.

Mohammed Zakkiria A

FreightBro, India's first freight forwarder facing platform, recently signed a memorandum of understanding (MoU) with the National Association of Freight and Logistics (NAFL) Dubai, to help their 400+ members to digitise their services.

With this partnership, the forwarders in the Middle East region will now be able to access import rates of China and India on the go and book shipments instantly. The platform will enable them to manage quotations, shipments, communication, and visibility on the go, said a statement.

FreightBro is India's first freight forwarder facing platform aimed at revolutionising the trillion-dollar forwarding industry through digitisation of the manual processes in logistics. It provides a digital platform for freight forwarders that enables them to procure rates faster, reduce operational inefficiencies, boost sales, make informed decisions using data analytics and thereby provide a seamless user experience.

Founded in February 1992 in Dubai, The National Association of Freight and Logistics (NAFL) works towards unite a growing number of freight and logistics service providers in UAE.

NAFL is also the first national association of freight forwarders to be established in the Arabian Gulf and to join International Federation of Freight Forwarders Associations (FIATA). Supported by the UAE government, NAFL has been continuously striving towards the development of logistics initiatives in order to better the industry standards in UAE.

Mohammed Zakkiria A, co-founder, FreightBro, said: "As the UAE market rides the wave of digitisation, this partnership comes at a perfect time as a strategic initiative to accelerate digitisation in the Middle East freight industry."

"For our company, the association will help us expand our presence in the Middle East and work closely with the forwarders of the region. Also, it is in sync with our ongoing trade lane development and solutions for small and medium sized forwarders in India, the UAE, and China," he added.

Nadia Aziz, president, NAFL, said: "FreightBro's platform and application will surely speed up work for the forwarders, cut costs and help them grab a greater market share. It will also connect us more efficiently with top-notch Indian forwarders and traders and will create more synergy between both the countries."

The MoU was signed at the recently conducted Transport Logistic Fair held in Munich, Germany.

Industry experts are pegging the UAE's logistics markets size at $30 billion. UAE, currently ranks 33rd in the world in terms of the size of its e-commerce market, estimates only their e-commerce market to grow to $17.8 billion in 2020. -- TradeArabia News Service

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Publication:TradeArabia (Manama, Bahrain)
Geographic Code:70MID
Date:Jun 26, 2019
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