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For the Man Who Has Everything, Sock It to Him.

What do you get a man who has everything? How about an easier, smoother way to buy a basic essential - socks?

ATLANTA, Sept. 28 /PRNewswire/ -- has the solution for the eternally unanswered question: "What do you get a man who has everything?" The answer: The perfect way to buy socks.

"Socks are an absolute essential, yet it takes an hour to purchase a good pair, what with all the travel and the actual shopping," says Jacqueline Grau, founder of "For the busy man of today, offers the easy solution of buying good socks online."

Grau's husband, who came from the software industry, used to find ways to make life easier and better for companies with software solutions. While working with numerous industry executives and company representatives, he noticed that they were all dressed very well, but the transition between shoes and suit just wasn't there. Some were wearing torn socks, while others were wearing mismatched colors, such as blue socks with a black suit and or even white socks with a black suit.

Jackie Grau then created (available online at to give people a repetitive delivery service for socks, just as people have subscriptions for other products. The web site sends black socks regularly to your doorstep. A subscription also makes for a great gift, a small reward, recognition or an incentive.

The socks get shipped three or four times a year, in packages of three, for the cost of approximately $9. Customers pick between black calf, over the calf, no-show, all in cotton, merino wool or cashmere. The web site also sells socks made solely in the US, since the US hosiery industry is currently taking a hit from socks manufactured overseas.

"We are in a small niche and only sell black dress socks, but the potential is enormous," says co-founder Thedi Grau. "For casual wear, we have now added white sporty no show socks. We hear people like to talk about sock subscription at parties, where many of the referrals come from."
 Contact information:
 Jacqueline Grau
 Phone: 678 389-9222

This release was issued through eReleases(TM). For more information, visit

CONTACT: Jacqueline Grau of, +1-678-389-9222,

Web site:
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Publication:PR Newswire
Date:Sep 28, 2006
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