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For Women Business Owners, Career Fulfillment Is A Balancing Act: Nationally Recognized Career Coaches Share Game Plan for an Attainable Work/Life Balance.

DES MOINES, Iowa -- More than 500 Women Business Owners to Participate in Live Teleclass Discussion as Part of Ongoing Series from The Principal

As the number and success of women business owners in America continues to outpace the general market, the pursuit of an ideal work/life balance is a highly sought after premium. According to the Center for Women's Business Research, approximately 77 percent of women business owners believe business ownership has a positive impact on their self-confidence and personal lives(1). However, 82 percent of Americans are unhappy with their work/life balance, up from 80 percent in 2003(2). Overall, the dynamic women business owner market heavily rests on achieving the right work life balance.

The Principal Financial Group(R) will host "Time Out! A Career Coach's Game Plan for Balancing Your Business and Personal Life" on Tuesday, Sept. 21, at 2 p.m. Central.

Two nationally recognized leaders in the women's business community will lead the discussion, offering practical steps to improve work/life balance, outlining the benefits of attaining that balance, and providing tips on how to deal with the daily interruptions and crises of one's personal life at work.

The discussion is the latest in the complimentary "Women in Business" Teleclass series made available by The Principal(R) and designed exclusively for women business owners.

Meet the Speakers

--Liz Ryan is the founder of WorldWIT, an online networking organization with more than 30,000 members in 70 nations worldwide. She started WorldWIT, after leaving her position as Corporate Vice President of Human Resources at U.S. Robotics to raise her children, where she realized that "smart women should know each other." Since then, Ryan has been featured in such publications as TIME magazine, Fortune magazine and The New York Times. Ryan authors a weekly workplace column for BusinessWeek Online and is an on-air expert for the Denver, Colo. NBC affiliate.

--Rosemarie I. Strawn has over 15 years of experience in productivity improvement and is a dynamic motivational speaker and trainer. As Owner of Positive Actions, which provides organizations with "how-to" solutions to increase productivity and morale quickly while enjoying work/life balance, Strawn is known as the "Productivity-Balance Strategist." She has published articles on entrepreneurship, time management, work/life balance, team productivity and morale in several business journals and online publications.

To register for this class and others, visit principal.com/women. Space is limited. All classes are held at 2:00 p.m. Central (3:00 p.m. Eastern, 1:00 p.m. Mountain and 12:00 noon Pacific) on the dates scheduled. Registrants e-mail questions to session leaders prior to, and during, the session. Previously-conducted teleclasses are available via streaming audio at www.principal.com/women.

The Principal specializes in helping owners of growing businesses and their employees achieve financial security and success. The company is an active partner with a number of women's business organizations including: National Association of Women Business Owners (NAWBO), National Association of Women in Construction (NAWIC), Women's Business Enterprise National Council (WBENC), LatinaSTYLE Business Series, and the Center for Women's Business Research.

About The Principal Financial Group

The Principal Financial Group(R) (The Principal (R))(3) is a leader in offering businesses, individuals and institutional clients a wide range of financial products and services, including retirement and investment services, life and health insurance and banking through its diverse family of financial services companies. A member of the Fortune 500, the Principal Financial Group has $152.1 billion in assets under management(4) and serves some 14.6 million customers worldwide from offices in Asia, Australia, Europe, Latin America and the United States. Principal Financial Group, Inc. is traded on the New York Stock Exchange under the ticker symbol PFG. For more information, visit www.principal.com.

(1) Center for Women's Business Owners, 2004.

(2) The Monster 2004 Work/Life Balance Survey

(3) "The Principal Financial Group(R)" and "The Principal(R)" are registered service marks of Principal Financial Services, Inc., a member of the Principal Financial Group.

(4) As of June 30, 2004.
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Date:Sep 20, 2004
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