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For 10% of Graphic Arts Firms Overall, Packaging Is 50% or More of Their Overall Service Mix - Printers Eye Packaging Diversification: Opportunities, Processes, and Applications.

DUBLIN, Ireland -- Research and Markets ( has announced the addition of Printers Eye Packaging Diversification: Opportunities, Processes, and Applications to their offering.

This Industry Measure/TWGA special report examines commercial printing shops that are producing packaging. How many commercial shops have expanded into packaging production? Is that production in-house or outsourced? What specific applications are being produced? What print processes are shops using for packaging? What volume of packaging work are commercial shops producing? The report also looks at the perception of packaging as a sales opportunity, as well as the various challenges that create barriers to entry.

While the printing industry is examined in aggregate, Industry Measure/TWGA survey data are broken down by market (commercial printers, trade shops) as well as by shop size. Current data are taken from the most recent Industry Measure/TWGA Printing survey and are analyzed against historical data from past surveys to provide a context for current figures as well as directional trends.


24% of commercial printers currently produce packaging in-house.

15% of graphic arts firms are currently producing flexible packaging (non-standup pouches).

15% of commercial printers are producing packaging on a flexographic press.

43% of trade shops are using wide-format (inkjet) printers to produce packaging jobs.

For 10% of graphic arts firms overall, packaging is 50% or more of their overall service mix.

Content Outline:

Executive Summary

Inroads As Preferred Suppliers

Diversity Of Applications And Tools

Learning The Market

Is Packaging For You?

Packaging Involvement & Volumes

Packaging Production Mix Co In-Source Vs. Outsource

Packaging Volumes As A Percentage Of Overall Mix

Print Processes & Packaging Types

Print Processes Used, By Graphic Arts Segment

Packaging Applications Produced

Sales Opportunity & Investment

Packaging As A Sales Opportunity, By Graphic Arts Segment

Packaging As A Sales Opportunity, By Shop Size

Investment In Flexo And Large-Format Printers

Packaging-Related Business Challenges

Packaging-Related Challenges, By Graphic Arts Segment

Packaging-Related Challenges, By Shop Size, Q4-2004 Vs. Q2-2005

Unique Perspectives Of Packaging Players

"Competition" Vs. The Economy

Decreased Emphasis On Pricing

Employee Skill Sets

Production Workflow

Where Business Should Go In The Future

Sales Opportunities By Ranking

Planned Investments


Benefits For The Serious

In A Nutshell

Section 1: Introduction

Inroads As Preferred Suppliers

Diversity Of Applications

Diversity Of Tools

Learning The Market

Section 2: Packaging Involvement & Volumes

Section 3: Print Processes & Packaging Types

Section 4: Sales Opportunity & Investment

Section 6: Packaging-Related Business Challenge

Section 7: Unique Perspectives Of Packaging Players

Section 7: The Larger Packaging Environment

Section 7: Conclusions



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Publication:Business Wire
Date:Dec 8, 2006
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