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Focus Softnet to promote ERP and customised enterprise solutions at GITEX 2011.

Focus Softnet, announced that they are participating in GITEX Technology Week 2011, scheduled to take place from October 09 -- 13, 2011 at the Dubai International Convention Centre.

Focus Softnet plans to promote its Enterprise Resource Planning (ERP) solution -- Focus i, its customised enterprise solutions for different verticals and its leading academic solution -- Focus ARMS in addition to meeting customers and partners at the Middle East's largest ICT exhibition, the company said.

"GITEX Technology Week has been a very important exhibition for us for over a decade. We have received excellent response from GITEX year after year and hence we decided to participate once again this year. We hope to increase awareness for our brands and run demonstrations on the features and benefits of our intelligent ERP -- Focus i, our healthcare solution -- Insta HMS and our educational solution -- Focus ARMS. GITEX is an ideal stage for us to demonstrate the unique features of our solutions to customers visiting from across the region and show them the benefits and cost savings of implementing our solutions. We are also looking forward to signing on new contracts and partnerships at the event," says Ali Hyder, CEO of Focus Softnet.

According to the company, Focus i, the company's flagship brand, is a revolutionary mid-tier ERP solution with fully integrated with Business Intelligence (BI) tools providing real-time, multi-dimensional posting of transactions, resulting in real-time reports. Focus i features incredible applications such as an enterprise dashboard, where customers can get information about their business at a glance, and a comprehensive Manufacturing Resource Planning (MRP) module, which provides full support for multi-process production for stocking, order-based, assemble-to-order environments, representatives pointed out.

Focus i also has a mobile interface allowing customers to manage their business directly through their Smartphones, the company added. Focus i offers the customer a distinct advantage with a list of innovative features that are available across all modules like multiple reporting tools and customisation options available in Focus i, Focus Softnet representatives said.

The company believes that organisations using Focus i would not require any external reporting tool. Technology experts from Focus Softnet will be available at the exhibition to explain the features and benefits of Focus i to customers, the company explained.

Focus Softnet will be showcasing their Academic Records Management solutions -- Focus ARMS, which is a solution pioneered to attain world class standards in educational institution management. Focus -- ARMS is designed to manage virtually every aspect of a University / Institutional requirements and also provides a medium for efficient material and equipment inventory control.

The company said that they would also be exhibiting their warehouse management solution -- Focus WMS, their healthcare solution Focus Insta HMS and their CRM solution -- Streamline, in addition to meeting customers and partners at the leading IT exhibition.

"This year has been an expansion year for us. We have not only opened new offices across the Middle East region and Asia but have also invested in Insta Healthcare, a company we partnered at GITEX last year. We have seen tremendous interest in Insta Healthcare's products in this region and decided to buy a stake in the company to strengthen our portfolio further," Hyder said.

Focus Softnet will be exhibiting at Stand No. S1-C3, Sheikh Saeed Hall at the GITEX Technology Week 2011. Senior global executives will be present at the Focus Softnet stand to meet with customers and partners.

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Publication:Computer News Middle East
Date:Sep 12, 2011
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