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Fall in Euro improve frozen imports.

Recent market data shows surging year-on-year growth for the frozen food retail market, which is up by 5.2% in value. Covering all product types, the category has performed well with individual categories such as meat, vegetables and pizza experiencing strong value and volume growth.*

The frozen food market is more mature in the rest of Europe compared to the UK where preserving fresh foods in the warmer climate has traditionally been difficult. The solution to transporting frozen products, even in the heat of a Greek summer, has always been eutectics. This ultra low maintenance refrigeration system is now available in the UK through Cold Logic

Maintaining temperatures as low as - 30 and allowing multi-drop for up to 12 hours without reliance on the vehicle, this logistics strategy has always been good value for the frozen food industry. Truck bodies are available from pick-up truck to 26-tonne vehicles. Completed bodies can be delivered, secured to vehicles, and up and running within eight weeks from the first enquiry.

The instability of the Euro zone has had a marked effect on imports. Cold Logic can accept payment in Euros, enabling many clients to take advantage of the Euro situation. The pound has not been this strong for more than two years, says Cold Logic Director, Paul Tuszynski.

Paul said: "The benefits of the Cold Logic eutetcics system have been enjoyed for many years in the rest of Europe and we are delighted to have been selected to bring this product to the UK".

A demonstrator is available in the UK for prospective clients to try this trusted concept for themselves.

* The data is supplied by the British Frozen Food Federation and is available on their web site and was published 12/2011.

Contact Cold Logic on tel 0845 4636963 or visit
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Title Annotation:INFORMALIA
Publication:Food Trade Review
Geographic Code:4EUUK
Date:Jul 1, 2012
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