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FORD SALES IN PITTSBURGH INCREASE IN FIRST SIX MONTHS

 PITTSBURGH, July 12 /PRNewswire/ -- Ford dealers in the Pittsburgh area recorded sales gains in both cars and trucks for the first six months of 1993 compared to the same period the previous year.
 Truck sales increased 16.2 percent and car sales rose 8.4 percent, said Ron Tillier, manager of Ford Division's Pittsburgh Regional Sales Office. For the first half of the year, Pittsburgh dealers sold 10,873 trucks and 7,837 cars.
 "The Ford Thunderbird led the car sales gain at 84.3 percent with the Ford Ranger 4x4 pickup truck showing a 45.5 percent increase," he said.
 June sales also rose for area dealers, with cars up 10.8 percent and trucks 9.8 percent. Dealers sold 1,577 cars and 2,209 trucks.
 The Ford Taurus was the best-selling car (the third best-selling vehicle) in the nation for the first six months, and the Ford F-Series truck remained the best-seller of any vehicle -- car or truck.
 Ford Division continued to have five of the top 10 sellers, with the Ranger pickup truck (No. 4), the Explorer (No. 8) and the Escort (No. 10) joining Taurus and F-Series.
 "Reflecting on the first half of 1993, the automotive market definitely seems to have positive momentum," said Tillier. "Ford sales growth nationwide has outstripped the market as a whole, boosting the company's total share to its highest level since 1978 at 25.2 percent."
 -0- 7/12/93
 /CONTACT: Frank Sopata of Ford, 313-322-1300/


CO: Ford Motor Company ST: Pennsylvania IN: AUT SU:

KE -- DE039 -- 0539 07/12/93 15:37 EDT
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Publication:PR Newswire
Date:Jul 12, 1993
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