Printer Friendly

FORD EXPECTS RECORD EXPORTS IN 1993

 DEARBORN, Mich., June 23 /PRNewswire/ -- Ford Motor Company (NYSE: F) expects to set an export record this year based on the popularity overseas of products such as the Ford Probe and Ford Explorer, and Ford expects additional growth in the 1990s with the introduction of right-hand-drive models of top-selling North American products.
 "We are well on our way to new, record-breaking volume levels for export units this year," said John F. Brinkley, general manager, Ford's North American Export Sales. "So far this year, we are experiencing significant growth in almost all of our export markets around the world. If these kind of year-to-date increases continue, we will have our best-ever performance for 1993.
 "Ford is demonstrating its strong commitment to the export business by offering right-hand-drive vehicles to the right-hand-drive markets. We will begin exporting the right-hand-drive Probe GT to the United Kingdom later this year and to Japan in early 1994. Ford also will begin exporting the right-hand-drive European Mondeo to Japan in the first quarter of 1994. And in the future, the company will export right-hand-drive versions of the U.S.-built Ford Taurus and Explorer -- two of the top-selling vehicles in the United States.
 "We are pleased with the results through May, and we expect the growth in worldwide exports of our North American-built products to continue through the end of this year as well as in the future," said Mr. Brinkley. "This is a very exciting time to be in the North American export business. Given the world-class quality and value in our 1993 North American cars and trucks, there is great potential for growth and the development of new markets."
 Exports of Ford's North American-built cars and trucks are on a record-setting pace for 1993, with total year-to-date shipment levels through May up 33 percent over the same period last year.
 In the first five months of 1993, worldwide exports of Ford North American vehicles reached 26,760 units, up 6,687 units from the same period a year ago.
 Ford also shipped 8,500 complete knock-down (CKD) units to Venezuela through May 1993. The combination of North American exports and CKD's shipped to countries outside of North America in the first five months totaled 35,260 units.
 Ford shipped 8,952 North American-built vehicles to Latin America in the first five months of 1993, a 72 percent increase over the same period in 1992. The increases were primarily in Puerto Rico, Chile and Mexico, which are Ford's largest Latin American export markets.
 Europe also has shown significant growth year-to-date 1993, with shipments from North America increasing by 56 percent and totaling 7,301 vehicles. Germany is Ford's largest export market in Europe, accounting for 58 percent of its vehicles exported to Europe from North America. The Probe GT and Explorer are Ford's leading exports to Europe.
 Ford recently entered Eastern Europe, appointing distributors in Latvia and Lithuania to sell North American-built products for the first time.
 "Our objective in Europe is to provide products which complement and expand our European model line-up," Mr. Brinkley said. "The Probe GT, for example, is not only the highest volume vehicle we export to Europe, it also is the number one product exported by any U.S. automotive manufacturer to Europe so far this year."
 In Asia-Pacific, Ford's North American export shipments grew by 343 percent, to 4,177 units year-to-date through May 1993, compared to 942 units over the same period in 1992. There were notable increases in shipments to Japan, which reached 2,625 units compared to 596 units, a 340 percent increase over the first five months of 1992.
 "The Ford Taurus is our leading seller in Japan," said Mr. Brinkley. "It has been rated by Japanese customers as one of the best American- built products. We expect the Explorer and Probe GT, especially when we launch the right-hand-drive version of the Probe GT in early 1994, to have a significant impact on the number of American-built vehicles we ship to Japan in the future."
 Exports to the region are expected to continue to be strong. China alone ordered 5,200 Ford Tempos in April 1993. This represents the largest single export order ever for North American-built Ford products.
 Exports to the Middle East Gulf Cooperative Council (GCC) countries, traditionally one of Ford's largest export markets, totaled 4,636 units year-to-date through May 1993, compared with 7,599 over the same period a year ago. The year-to-date decline largely reflects lowered expectations for auto sales in Kuwait. In 1992, the GCC was a strong export market, accounting for 38 percent of Ford's exports.
 -0- 6/23/93
 /CONTACT: Judith Muhlberg or John Spelich of Ford, 313-322-9600/
 (F)


CO: Ford Motor Company ST: Michigan IN: AUT SU:

ML -- DE017 -- 5060 06/23/93 14:03 EDT
COPYRIGHT 1993 PR Newswire Association LLC
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1993 Gale, Cengage Learning. All rights reserved.

Article Details
Printer friendly Cite/link Email Feedback
Publication:PR Newswire
Date:Jun 23, 1993
Words:800
Previous Article:GREAT LAKES ANNOUNCES ACQUISITION
Next Article:FORD DIVISION REPORTS 10-DAY SALES
Topics:


Related Articles
FORD EXPORTS REACH A RECORD HIGH
FORD EXPORTS INCREASE 33 PERCENT
FORD EXPORTS ENJOY ANOTHER GREAT YEAR
RISE IN FORD EXPORTS FROM WESTERN EUROPE
PILOT PRODUCTION BEGINS FOR RHD FORD PROBE
FIRST RHD FORD PROBES ROLL OFF THE LINE
FORD EXPORTS ON RECORD PACE IN 1994
FORD SHIPS 18,000 U.S. VEHICLES TO MEXICO
AMERICA'S CAR COMPANIES SET RECORD FOR MONTHLY NORTH AMERICAN EXPORTS TO MEXICO
FORD EXPORTS SET MONTHLY RECORD

Terms of use | Copyright © 2016 Farlex, Inc. | Feedback | For webmasters