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FORD CREDIT OPENS REGIONAL OPERATIONS CENTER IN MARYLAND

 FORD CREDIT OPENS REGIONAL OPERATIONS CENTER IN MARYLAND
 COLUMBIA, Md., July 21 /PRNewswire/ -- Ford Motor Credit Company


officially opened a Regional Operations Center in Columbia today.
 The center will serve as a laboratory in which the company will test a variety of new customer service concepts. Approximately 250 people from seven Ford Credit branches in the Baltimore-Washington area will work at the ROC when it is fully operational in early 1993.
 As part of the test, the center will provide all collection and most administrative support for the seven Ford Credit branches. The branches are in Falls Church, Va., Washington, Richmond, Va., Norfolk, Va., Roanoke, Va., and Baltimore.
 During Tuesday's opening ceremonies, Maryland Gov. William Donald Schaefer said, "Having one of the leading financial services companies select Maryland for this innovative credit administration facility reflects well on the state's business climate. Ford Motor Credit Company is a valuable addition to our corporate community."
 Ford Credit President Edsel B. Ford II said that the center will be a place to experiment with new ways to do business. "New ideas are the lifeblood of an organization," he said. "That's why the concepts being tested in the Regional Operations Center are so important to Ford Credit."
 In his remarks, Ford Financial Services Group President Kenneth Whipple urged employees of the center to be creative. "Since this is a new operation, there's no tradition or history to limit new ideas," Whipple said. "In that spirit, I encourage each of you to accept no restraints in your thinking."
 The State of Maryland Department of Economic and Employment Development and the Howard County Economic Development Office worked with Ford Credit to select the site for the center.
 The 50,000-square-foot facility is in Three Ponds Business Park in Columbia Gateway, Columbia. Brad Capanyola is branch manager.
 Ford Credit is a wholly owned subsidiary of Ford Motor Company (NYSE: F) and is part of Ford's Financial Services Group.
 -0- 7/21/92
 /CONTACT: Nick Sharkey of Ford Motor Credit, 313-594-1099/
 (F) CO: Ford Motor Credit Company ST: Michigan, Maryland IN: FIN AUT SU:


ML -- DE001 -- 1320 07/21/92 12:07 EDT
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Publication:PR Newswire
Date:Jul 21, 1992
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