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FORD ANNOUNCES WAGNER TO LEAD NEW CUSTOMER ORGANIZATION; GOLDSBERRY TO RUN CUSTOMER SERVICE

 DEARBORN, Mich., Jan. 14 /PRNewswire/ -- Ford Motor Company (NYSE: F) has established a new Customer Communication and Satisfaction organization to support its goal of satisfying customers and increasing loyalty to its products and services.
 Tom Wagner has been appointed to the new position of vice president, Customer Communication and Satisfaction. He will have responsibility for Ford Customer Service Division, Marketing and Sales Operations Systems and Communications, and Marketing Research. Wagner previously was vice president and general manager of Ford Customer Service Division.
 "This new position recognizes that satisfying its customers is Ford's number one objective," said Alex Trotman, chairman and chief executive officer. "The pursuit of totally satisfied customers permeates virtually every aspect of our business. And we're seeking to bring even more focus to our efforts."
 Ron Goldsberry has been elected a company vice president and appointed general manager of Ford Customer Service Division, succeeding Wagner.
 Goldsberry had been general sales and marketing manager at Ford Customer Service Division.
 The appointments are effective Feb. 1.
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 /NOTE TO EDITORS: Brief biographical sketches follow:
 THOMAS J. WAGNER, vice president - Customer Communications and Satisfaction. Born July 28, 1938, in Peoria, Ill. Graduate of Bradley University; holds master's degree in business administration from Marquette University. Joined Ford Division's marketing office in 1963. Held managerial positions in Ford Division's Milwaukee and Twin Cities district offices and in the general office in Dearborn. Became manager of the division's Louisville district sales office in 1976, Washington, D.C., district in 1977 and Los Angeles district in 1979. Became sales manager of the division's central region in 1980. Named Ford Division general marketing manager in May 1983. Elected a vice president and appointed general manager - Lincoln-Mercury Division February 1985. Became general manager of Ford Division March 1988. Was elected Ford vice president and general manager - Ford Customer Service Division, May 1991. Assumed present position Feb. 1, 1994.
 RONALD E. GOLDSBERRY, vice president and general manager, Ford Customer Service Division. Born Sept. 12, 1942. Received bachelor of science degree in chemistry from Central State University in 1964, Ph.D. in chemistry from Michigan State University in 1969 and MBA in finance and marketing from Stanford University in 1973. Joined Ford in 1983 as vice president and general manager of the Parker Division after the company purchased Parker Chemical Company and was later named president and chief operating officer of Parker Chemical, which became a Ford subsidiary as part of the company's Plastics Products Division until its sale in 1987. Became general manager of the Plastics Products Division of Ford's Automotive Components Group in January 1987. Named executive director for Sales Operations in 1990 and general sales and marketing manager for Ford Parts and Service Division in October 1991. Elected vice president and general manager - Ford Customer Service Division Feb. 1, 1994./
 /CONTACT: Terry Bresnihan of Ford, 313-322-3428/
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CO: Ford Motor Company ST: Michigan IN: AUT SU: PER

ML -- DE010 -- 2078 01/14/94 10:02 EST
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Publication:PR Newswire
Date:Jan 14, 1994
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