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FIRST-EVER JAPANESE LANGUAGE ECONOMIC DEVELOPMENT VIDEO

 FIRST-EVER JAPANESE LANGUAGE ECONOMIC DEVELOPMENT VIDEO
 JACKSON, Mich., Sept. 16 /PRNewswire/ -- An ancient Japanese proverb


says, "Anyplace can be a castle once you live there."
 This is the underlying theme of a first-of-its-kind Japanese language economic development video created by Consumers Power Company for use by economic development personnel of the utility, and local and state professionals. The video is titled "I-94 - Quality Corridor," based on a suggestion by Mr. Takashi Katoh, president of Michigan Automotive Compressor, Inc., (MACI) of Jackson. It is believed to be the first video of its kind originally produced in the Japanese language.
 Other Michigan-based Japanese business executives featured in the video include Mr. Minoru Amemiya, chairman of Interkal, Inc. of Kalamazoo; Mr. Mineo Kawai, president of Nippondenso Manufacturing U.S.A., Inc. of Battle Creek; and Mr. Michio Hattori, president and chief executive officer of General Products Corporation of Jackson.
 The video will be used by the Japanese office of the Michigan Department of Commerce to encourage continued and increased Japanese business investment along Michigan's main east-west link, the Interstate-94 (I-94) highway corridor. Consumers Power premiered the video last night in Jackson and thanked the Japanese business executives for appearing in it.
 "We are very pleased to continue to provide videotape marketing tools for presentation to prospective Japanese investors in Michigan," said Mr. John W. Clark, senior vice president of Consumers Power. "During this current economic downturn, it is vitally important that we do all we can to encourage the creation of new jobs by both existing state firms, and businesses new to Michigan," said Mr. Clark.
 In addition to interviews with the Japanese executives, who describe their comfort with and appreciation for Michigan's business climate, the video also provides insight into a joint venture by two Japanese companies, Mitsubishi and Yasunaga, and General Products of Jackson.
 The quality workmanship of employees on the I-94 corridor is praised in the video by Mr. Katoh.
 "Well, Interstate 75 is often called the 'Kanban (just-in-time) Highway,' but I think I-94 should be called the 'Quality Highway,'" said Mr. Katoh. "And what I want to see is that Jackson is known as being at the core of quality activities, and that we, MACI, are here, in the right place, too. We hope to see more and more companies follow us, expanding into this exciting environment," said Mr. Katoh.
 Consumers Power Company, the principal subsidiary of CMS Energy Corporation (NYSE: CMS), is Michigan's largest natural gas and electric utility serving almost 6 million of the state's 9 million residents in 67 of the 68 Lower Peninsula counties.
 -0- 9/16/92
 /CONTACT: Charles E. MacInnis of Consumers Power News and Information, 517-788-0333/
 (CMS) CO: Consumers Power Company; CMS Energy Corporation ST: Michigan IN: UTI SU:


ML -- DE004 -- 9944 09/16/92 08:47 EDT
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Date:Sep 16, 1992
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