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FIRST CITYWIDE SMART CARD SYSTEM IN U.S. FOR EMERGENCY HEALTH CARE ANNOUNCED BY ADVANTAGE DATA SYSTEMS

 +MediCard Gives Emergency Personnel Immediate Access
 to Vital Patient Medical Information
 OKLAHOMA CITY, Nov. 15 /PRNewswire/ -- Advantage Data Systems (ADS) today announced that it is building the first citywide emergency health care smart card system in the U.S. Called +MediCard(TM), the system gives emergency care providers in the Oklahoma City area immediate access to vital patient medical information at the site of a medical emergency.
 Under agreements with Midwest City Regional Hospital Ambulance Service and six Oklahoma City-area hospitals, ADS has begun installing the +MediCard system in emergency response vehicles and hospital emergency departments, where it will serve both emergency and general admission functions. Eight local pharmacies will act as +MediCard service centers.
 The +MediCard system consists of the +MediCard, hand-held smart card readers for use in emergency response vehicles, and PC-based smart card readers in hospital emergency departments.
 +MediCard is a smart card -- a plastic credit card-sized card embedded with a computer chip that stores patient information in its memory.
 When placed in a reader, +MediCard allows emergency personnel to instantly access the victim's relevant medical history; medication records; drug allergies; the names and telephone numbers of physicians, family or friends; and other information critical to making emergency treatment decisions.
 "During medical emergencies, patients are often put at risk when care providers have to make split-second treatment decisions without any knowledge of an individual's pre-existing medical conditions," said Chris Kavanaugh, co-founder and president of ADS. "With +MediCard, emergency personnel now have immediate access to a reliable and accurate medical history, even when a patient is unconscious."
 Midwest City Regional Hospital Ambulance Service serves more than 100,000 residents of the Oklahoma City metropolitan area and neighboring rural communities. Hospitals currently participating in the system include Midwest City Regional Hospital, Southwest Medical Center, Presbyterian Hospital, Hillcrest Hospital, University Hospital, and Children's Hospital of Oklahoma.
 Individuals wishing to join the service obtain an application from any participating pharmacy, hospital, or directly from ADS. +MediCard membership costs $30 for three years. An installment plan is available, and discount rates for company purchases can be obtained.
 Secure, Convenient, Mobile Medical Records
 Participants in the +MediCard system carry the card with them at all times, so that it will be available in the event of an emergency. When rescue units are called to the scene of an emergency, paramedics take the patient's +MediCard, insert it into a Hewlett-Packard 95LX palmtop PC equipped with a smart card reader and immediately have access to the medical history necessary to make critical on-site decisions.
 Likewise, each participating hospital is equipped with a reader that allows immediate access to the information when a patient seeks care in the emergency department.
 The +MediCard can be updated with more current medical, personal and medication information at the participating pharmacies at no charge whenever the patient chooses. It is the patient who determines what information will go on the card.
 System Components
 The +MediCard system consists of:
 -- Gemplus smart cards with updatable memory;
 -- Gemplus GPR smart card readers set in the PCMCIA slot of HP 95LX
 palmtop PCs;
 -- Gemplus GCR 200 smart card readers attached to the serial port of
 PC-DOS-compatible computers; and
 -- +MediCard software: Four computer programs developed exclusively
 by ADS. These include a Mobile +MediCard Interface, an Emergency
 Room Interface, a +MediCard Data Entry Interface, and a Pharmacy
 Interface.
 A Mature Technology
 Pioneered in France in the 1970s, smart card technology is a mature technology that has been used in telecommunications, banking and other industries worldwide. According to Kavanaugh, both cards and readers are "reliable, relatively standardized, and affordable."
 Advantage Data Systems is an Oklahoma City-based company that develops and markets smart card systems for the health-care industry. It was founded by health care and technology professionals and is the first company in the United States to offer a citywide smart card system for emergency health care.
 ADS' market includes health care consumers; providers such as emergency response services, hospitals and physicians; city, state, and federal governments; insurance companies and other health care alliances.
 ADS is a member of the Smart Card Industry Association.
 Gemplus of Gemenos, France, with U.S. offices in Gaithersburg, Md., is the world's leading smart card supplier, currently manufacturing approximately 14 million cards per month.
 NOTE: +MediCard is a trademark of Advantage Data Systems. The Gemplus GPR and GCR200 are trademarks of Gemplus Card International.
 -0- 11/15/93
 /CONTACT: Patricia Neptune of Neptune Associates, 203-222-7456, for ADS/


CO: Advantage Data Systems; Gemplus Card International ST: Oklahoma; Maryland IN: HEA CPR SU: PDT

DJ-CM -- NE004 -- 4192 11/15/93 08:26 EST
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Publication:PR Newswire
Date:Nov 15, 1993
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