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FILMMAKERS CREATE SPECIAL EFFECTS IN REAL TIME USING SONY HIGH DEFINITION TECHNOLOGY

           FILMMAKERS CREATE SPECIAL EFFECTS IN REAL TIME
                USING SONY HIGH DEFINITION TECHNOLOGY
    CULVER CITY, Calif., July 8 /PRNewswire/ -- When Walt Disney Pictures was making "Honey, I Blew Up The Kid," the sequel to the blockbuster hit "Honey, I Shrunk The Kids," the company turned to Sony High Definition Facilities for some very "special" special effects.
    "Sony's technology helped us quickly preview and edit a number of shots which may have been much more time consuming with traditional processes," said Tom Smith, a producer of visual effects for Walt Disney Pictures.  "With over 200 effects shots in the film, we knew we'd need extra flexibility to adjust and correct certain shots.
    "We were very intrigued with the potential of Sony's technology applied to film -- electronic compositing methods, in general, are one of the most important new advances in our industry.  Many of the Sony shots -- there are about a dozen in the film -- are indistinguishable from optical visual effects, with greater creative flexibility and the potential for faster turnaround.  I'd say electronic compositing is a method with great promise," Smith added.
    Sony high definition technology provides filmmakers and special effects supervisors with the ability to combine film and electronic techniques to create special effects using digital technology and review them immediately.  Traditional visual effects usually take a number of weeks to create, because of the film processing time and careful optical lineup required to assemble elements of a shot photographically.
    Sony's high definition technology allows filmmakers to adjust the timing of action across many individual elements that were shot at various times and join them in a single visual image with precise timing.  The real value of high definition imaging is found in its flexibility, allowing filmmakers to rearrange and manipulate the elements of their shots interactively and match their needs in a very short time.
    "Our work on 'Honey, I Blew Up The Kid' demonstrated high definition's capacity to do realistic effects more quickly, more safely and with more creative control," said John Galt, director of production services, Sony High Definition Facilities.
    In an entirely different application, the Sony technology was used to bring several critical scenes to life in "The Power Of One," a 1992 Warner Bros. release directed by John Avildsen.  The high definition scenes included the opening montage as well as a computer- generated sun at the end of the movie.
    According to Galt, "The quality of our work on 'The Power Of One' was demonstrated and confirmed by Academy Award winning cinematographer Dean Semler who felt it met his standards."
    Sony High Definition Facilities Inc. was established by Sony U.S.A. in Culver City on the Sony Pictures Studios lot in October, 1991.  In addition to its movie work, Sony High Definition Facilities also produced special effects for the Sony Music movie trailer for Michael Jackson's "Dangerous" music video.
    -0-                     7/8/92
    /CONTACT:  Laura Fitzpatrick of Braun Ketchum, 213-385-3481, for Sony High Definition Facilities. CO:  Sony High Definition Facilities ST:  California IN:  ENT SU:  PDT EH-SE -- LA007 -- 7276 07/08/92 08:31 EDT
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Copyright 1992 Gale, Cengage Learning. All rights reserved.

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Publication:PR Newswire
Date:Jul 8, 1992
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