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FARMLAND DAIRIES PLEDGES NOT TO SELL MILK FROM COWS WHICH ARE ADMINISTERED BOVINE SOMATOTROPIN (BST)

 WALLINGTON, N.J., Nov. 18 ~PRNewswire~ -- To prevent consumer concerns about perceived effects on humans and cows, Farmland Dairies has announced that it will not process or sell milk from cows which have been administered bovine somatotropin (BST) or any other growth hormone drugs. At Farmland Dairies' request, its milk producers signed a pledge prohibiting them from treating their cows with BST or any other bovine growth hormones. BST is awaiting FDA approval and has been shown to increase milk production in cows.
 "Consumers do not want any drugs in their milk and Farmland is making sure that its milk is BST- and drug-free," said Marc Goldman, president and owner of Farmland Dairies. "Farmland Dairies is unique because we are one of the only processors who deals directly with and gets its milk supply from independent farmers. This allows us to make an agreement like this with our farmers."
 To date, no conclusive evidence has proven that BST in milk causes any health risks to humans. One study by the National Institute of Health (NIH) states that milk from cows treated with BST is as safe as milk from untreated cows.
 "Despite these findings on BST's non-effect on humans, we wanted to prevent any concerns our customers may have until every last question about BST is answered," explained Goldman.
 "Farmland Dairies' agreement with its farmers, coupled with our dedication to product quality and thorough product testing, further demonstrates the Farmland Promise and our commitment to customer satisfaction," said Goldman.
 Farmland milk is available at better food stores throughout the tri- state metropolitan area.
 Farmland Dairies in Wallington, is the largest family owned and operated dairy in New Jersey. For over 70 years, three generations of the Goldman family have personally stood behind Farmland's reputation for quality, purity
and freshness. Marc Goldman, Farmland's owner and president, was responsible for breaking the New York milk cartel in 1987, thus lowering consumer prices. He is regarded as an industry leader by milk producers, processors and consumers alike.
 -0- 11~18~92
 ~CONTACT: Nina Girgis or Michael Kempner of MWW~Strategic Communications, Inc., 201-342-9500, for Farmland Dairies~


CO: Farmland Dairies ST: New Jersey IN: FOD SU:

AH -- NY024 -- 2254 11~18~92 10:31 EST
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Date:Nov 18, 1992
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