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Experian Credits Docent With Boosting Sales Effectiveness and Customer Service.

Business Editors/High-Tech Writers

MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--July 29, 2003

Just-in-Time Learning Solution Launched to 6,500 Employees

Across Seven Sales and Customer Service Business Units

Docent(R), Inc. (Nasdaq:DCNT), a leading provider of integrated software solutions proven to directly drive business performance through learning, today announced that Experian, a global business solutions company, has deployed Docent Enterprise(TM) to power sales, support and product training, and leadership and employee development across its major business units in North America.

Experian serves the marketing and credit needs of more than 40,000 organizations and six million consumers annually. The Docent-based system provides a learning infrastructure to employees, affiliates and agents that serve the needs of Experian's diverse clientele. The company selected Docent Enterprise after deciding to migrate from several internally developed learning systems into a single, comprehensive platform that is powering the next generation of learning across the company.

The new environment, called "Experian's Education Express," was launched in March of 2003 and is delivering targeted training to more than 6,500 sales representatives, account executives, line managers and employees. The system manages hundreds of Experian instructor-led courses, self-paced online courses, live webcast sessions and recorded events.

"The Docent-based Education Express is significantly enhancing our ability to deliver superior products and services to Experian employees and partners," said Steve Hellman, director of Experian's Learning Center. "Working with Docent, we've been able to integrate our disparate systems and deploy a comprehensive, enterprise-wide learning platform on time, and within budget. This solidifies our premise that a corporate-wide training function can, with economies of scale and the right technology infrastructure, deliver very cost-effective solutions that greatly benefit our employees and our clients."

Experian's seven sales and customer service organizations use the Docent environment for enhancing product knowledge and strengthening customer relationships. In addition to training on Experian's credit and information products and internal business processes, users can learn about topics such as consultative solution selling and optimizing information sharing with its new Siebel CRM system.

Experian supplements its internally developed content with third party courseware from Harvard Business School Publishing, SkillSoft and other partners, covering topics such as leadership skills, desktop software or developer tools.

Streamlining Government Compliance

Experian finds Docent a very effective way to deliver unique educational programs that facilitate compliance with regulatory guidelines in critical areas such as data privacy and direct marketing.

Hellman added, "As a leader in information services, we focus a great deal on finding new ways to reinforce the value and security of the services and solutions we deliver to our customers. We are really breaking the mold in our industry by developing innovative applications that wrap context around our learning curriculum. This is an extremely effective and engaging way for our employees to learn important skills that translate directly into the security and reliability of our products and services."

Proactive Skills Enhancement

Experian develops proactive learning plans that define a recommended curriculum for developing skill sets based on an employee's functional responsibilities. Docent's reporting and analysis capabilities help track the development of employee proficiency within these customized learning plans.

"Our success in this area helps Experian managers become much more effective -- not only in achieving business objectives but also in motivating, recognizing and retaining talent within their organizations," said Hellman.

About Experian

Experian(R) provides strategic support to organizations around the world. It helps its clients target, acquire, manage and develop profitable customer relationships. It does this by combining its advanced decision support and outsourcing services with information on consumers, businesses, motor vehicles and property. Experian works with more than 40,000 clients across diverse industries, including financial services, telecommunications, health care, insurance, retail and catalog, automotive, manufacturing, leisure, utilities, property, e-commerce and government. Millions of consumers rely on Experian's consumer credit services to meet their financial management needs. Experian is a subsidiary of GUS plc and has headquarters in Nottingham, UK, and Costa Mesa, Calif. It has a 175-year history and unbroken sales growth over the past 23 years. Its 13,000 people support clients in more than 60 countries. Annual sales exceed $1.9 billion.

For more information, visit the company's Web site at

About Docent, Inc.

Docent, Inc. (Nasdaq: DCNT) is a leading provider of integrated software solutions proven to directly drive business performance through learning. Docent solutions for sales performance, product launch, channel effectiveness, customer education, compliance, ERP/CRM implementations, and other business priorities are enabled by the industry's most comprehensive suite of business performance management applications, industry-specific content, and world-class services. Solutions are tailored to address the unique requirements of vertical markets, including government, life sciences, energy, high tech, telecommunications, financial services, retail and manufacturing.

Docent outperforms the industry in customer satisfaction benchmarks, delivering compelling and measurable ROI to blue chip customers such as Cingular Wireless, Harley-Davidson, Wachovia Corporation, Lucent Technologies, Kelly Services, Eaton Corporation, D&B, Halliburton, Rockwell Collins, and Bechtel Group, Inc. Docent partners with the world's most prominent systems integrators and business process outsourcing providers, including Accenture, Exult, IBM Human Capital Solutions, Cap Gemini Ernst & Young and Deloitte Consulting. Docent is distinguished as a leader by Gartner in the 2003 e-Learning Suites and LMS Magic Quadrants, and by the META Group in the 2003 METAspectrum report on learning management system vendors. Docent is headquartered in Mountain View, California, with other offices throughout the United States, Europe and Asia-Pacific. For more information, visit

Docent, Docent Enterprise and the marks relating to Docent products and services referenced herein are either trademarks and/or registered trademarks of Docent, Inc. All other names are trademarks and/or registered trademarks of their respective owners.
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Publication:Business Wire
Geographic Code:1USA
Date:Jul 29, 2003
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