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Ericsson Introduces Over-the-Air Service Provisioning -OTASP- To Its TDMA Customers.

NEW ORLEANS--(BUSINESS WIRE)--Feb. 8, 1999--Ericsson announced today that it will offer its TDMA customers Over-the-Air Service Provisioning (OTASP) in accordance to TIA/EIA IS-725. This new functionality enhances Ericsson's current offering of Over-the-Air Activation applications. OTASP is available in conjunction with the MXE, Ericsson's Short Message Service (SMS) center.

The MXE OTASP service platform addresses the needs of mobile network operators to create increased revenue streams while cutting costs. With OTASP, operators are able to distribute mobile phones through any retail outlet, without the need for special equipment or training in the store. Also in the competitive environment of prepaid services, the operators are able to activate and deactivate prepaid subscriptions at a much lower cost.

The purchaser uses the mobile phone to call a pre-programmed Customer Service number and, as soon as the account is set up, SMS messages are sent to the phone to activate the subscription. A newly introduced authentication process adds to the security of the transaction.

As the telecommunications industry rolls out OTASP applications to the marketplace, operators will quickly take advantage of the competitive edge these powerful applications provide. Subscribers benefit as well, with more convenient purchase locations and fast and easy activation.

The MXE messaging platform enhances the offerings of operators worldwide with an array of value-added services for fixed and mobile networks. Voice Mail, Fax Mail, Short Message Services and E-mail are powerful competitive tools in today's high growth telecom environment; providing all these services from a single system makes them even more valuable.

Ericsson is the leading provider in the new telecoms world, with communications solutions that combine telecom and datacom technologies with the freedom of mobility for the user. With more than 100,000 employees in 140 countries, Ericsson simplifies communications for its customers - network operators, service providers, enterprises and consumers - the world over.

Please visit Ericsson's Press Room at:
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Publication:Business Wire
Geographic Code:4EUGE
Date:Feb 8, 1999
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