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Enterprise info management critical, but not priority.

Although business executives are generally well aware that information is an asset and that poorly managed information can be a potential legal and competitive liability, making enterprise information management (EIM) a reality is another story.

According to the OpenText white paper "Unleashing the Power of Information," a recent IDG Research survey of nearly 140 chief information officers (CIOs) and other IT and business executives showed that the majority believe in the benefits EIM can deliver, such as better data access and analysis, reduced costs, and better alignment of IT with business objectives. Yet only 67% of the organizations represented said they treat EIM as a strategic priority.

Part of the challenge is the overwhelming volume of unstructured data organizations are generating. According to the white paper, it is estimated that up to 80% of the information produced in organizations today is found in documents, e-mails, social media, slide presentations, videos, and other unstructured data formats. This information is often mission-critical and resides in a number of different locations and devices.

"Given the variability and complexity of today's information landscape," IDG wrote, "many companies find themselves dealing with distinct and nonintegrated information silos. Information in these silos is often disorganized, dated or duplicated, and data that could identify key trends or deliver critical insight is often buried under mountains of insignificant information."

That's why 80% of the survey respondents said a comprehensive EIM strategy is critical or, at least, very important to their organizations. Unfortunately, this recognition of the value of that information has not translated into policy. Organizations are not making EIM an institutional priority--even though it directly affects their ability to meet their top business objective: increasing business productivity, according to the IDG report.

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Publication:Information Management Journal
Article Type:Brief article
Geographic Code:1USA
Date:May 1, 2013
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