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Editor's note.

Wow! We are already into our fourth issue? And what a treat we have this month, as we feature four inspirational black women, who are not only drop-dead-gorgeous, but motivating ground breakers in the fields of fashion, shoe design, music and charity work.

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In exclusive heart-warming interviews, Dr precious molo-motsepe page 6) Gwen and Abenaa Boadu-Frempong (page 14) and Gerry elsdon (page 16) intimately share with us how they got to the top (and how they are staying there), their lessons in life--and they didn't even mind sharing those essential beauty tips!

Imperatively, though, their collective message to all of us is that beauty is about being yourself. Rosamond Richardson, an author of well-being books, whose tips we feature on page 2, is also apt when she says about beauty: "You don't have to have model looks to be beautiful. Natural is beautiful. Energy is beautiful. A sense of humour and serenity are beautiful and nothing is lovelier than a genuine smile, rediant good health and a sense of being at ease in our bodies."

I love her advice on beauty perfectionism: "There is only one thing in nature that is perfect, and that is a snowflake. Arm yourself with this mantra: I am not a snowflake!"

Maybe I can also add Naomi Wolf's words from her famous book The Beauty Myth: "The woman wins who calls herself beautiful, and challenges the world to truly see her."

We also feature the splendidly poignant Indial Aria-the "I am not my hair" superstar, who is spot on in her hard-hitting Iyrics. Parents--get her music!

In the parenting corner, Sophia Mwangi tackles the over-commercialised gift culture gripping most family ad how it is affecting children's upbriringing as well as core family values. While we agree that, as parents, most of us love to "spoil" our children with gifts now and then, do we sometimes do more good than harm by embracing the commercial route? Is encouraging our children to "earn" their toys, pocket money etc, good parenting or a form of bribery?

In the article The rise of Raunch Culture, we revisit the issue of the ever-growing sexualisation of women in the would today by exploring the issue "How Sex Sells", as we interview author Ariel Levy. From the arguments she puts forward, we don't think this issue will be laid to rest any time soon.

Regina Jere-Malanda-Editor

r.malanda@africasia.comw

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Author:Jere-Malanda, Regina
Publication:New African
Date:Nov 1, 2008
Words:401
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