EXPANSION, STAFF APPOINTMENTS HELP QUOIZEL BE SEEN IN NEW LIGHT.
Quoizel, based in Goose Creek, S.C., opened a factory and design office in Dongguan, China. The company has partnered with a long-standing business associate from Taiwan in this joint venture, which is a dedicated Quoizel facility.
The factory, in the Humen neighborhood, employs 400 workers and produces a wide range of iron and metal products. "Within five years we expect to build our capacity to manufacturing 50 percent of our line," said Todd Phillips, company president. Quoizel continues to do business with other factories in China.
Quoizel has also opened a design office in China, and Dodi Lastimosa was named manager, a new position, in addition to his duties as designer. He reports to John Howard, director of design. This office employs 20 people and is managed by Sherwin Lin, director of foreign operations, who has been with the company for several years. The office features a 10,000-square-foot showroom.
To accommodate the product line expansion and to better serve customers on the West Coast, Quoizel has contracted with a distribution center in Ontario, Calif., which will begin shipping in July, but officially opens in September. It's the company's first presence on the West Coast; it had been shipping solely from Charleston, S.C.
In other company news, Carolina Lares has joined Quoizel as a senior designer, also reporting to Howard. Lares is a former freelance designer, working on projects for Kalco Lighting and Cambridge Lamp. Prior to that, she served as a decorative lighting designer for Sea Gull Lighting, and before that worked at Fine Art Lamp.
Rick Feinberg, formerly sales manager, lighting showroom division, was named executive director of Quoizel's new hospitality lighting division.
Tony Rubino, a company sales representative for 20 years, has succeeded Feinberg. Both report to Rick Seidman, director of sales and marketing.
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|Title Annotation:||launched a hospitality division|
|Publication:||HFN The Weekly Newspaper for the Home Furnishing Network|
|Date:||Jul 11, 2005|
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