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EU ministers tighten rules on child food health marketing.

THE EUROPEAN Union (EU) Council of Ministers has ruled that dairy manufacturers cannot claim that their products strengthen children's teeth on labelling for products. Formally accepting a European Commission decision on this, ministers rejected this health claim under new EU rules regulating such marketing. Henceforth the slogan "Dairy foods (milk & cheese) promote dental health in children" will be banned and so will similar claims.

Ministers also agreed that this claim also should not appear on labeling in the EU: "Three portions of dairy food everyday, as part of a balanced diet, may help promote a healthy body weight during childhood and adolescence." And they rejected a series of child health claims for foods containing the additives docosahexaenoic acid (DHA) and eicosapentaenoic acid (EPA), including that they help vision, mental development, calming and serenity to children.
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Author:Nuthall, Keith
Publication:International News
Date:Mar 1, 2010
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