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ENCORE MARKETING INTERNATIONAL, INC. LISTS ITS SHARES ON THE EMERGING COMPANY MARKETPLACE AT THE AMERICAN STOCK EXCHANGE

 NEW YORK, April 29 /PRNewswire/ -- Encore Marketing International, Inc. today commenced trading on the Emerging Company Marketplace at the American Stock Exchange. Both the company's common and preferred stock, trading under the ticker symbols "EMI.EC" and "EMI.Pr.EC" respectively, opened at 11:30 a.m. at 3-1/8 on 100 shares.
 Encore Marketing International, Inc., headquartered in Lanham, Md., is a marketing and membership company and is engaged in the development, marketing and management of fee-based club membership programs. Historically, the company had focused its operations on the marketing and management of travel products and services including Encore(R), Short Notice(R), Villas of the World(R) and their private label travel clubs. However, during the last fiscal year, the Company developed two new non-travel membership clubs: the Pet Care Savings Club and the Family Fun and Savings Program. Currently, the company is one of the larger travel club membership organizations in the United States.
 "Listing on the Emerging Company Marketplace at the American Stock Exchange represents a milestone in the history of Encore Marketing," said Patrick Gorman, chairman and chief executive officer of Encore Marketing International, Inc. "An ECM listing will provide our shareholders with the most fair and efficient investing environment. It means trading liquidity and broad visibility in the investment community. Basically, listing on the Emerging Company Marketplace is in the best interest of our company and its shareholders." Encore Marketing International, Inc. has selected Kalb, Voorhis & Co. as its specialist firm.
 The Emerging Company Marketplace at the American Stock Exchange was created in March of 1992 to provide companies in their initial growth stages with the benefits associated with listing on the AMEX Primary List.
 The American Stock Exchange occupies a unique niche among U.S. financial markets. It is the only exchange to successfully provide both a primary equities market for growth companies, as well as a principal market to trade derivatives. No other exchange has balanced traditional and cutting edge trading products. And because of the efficiencies associated with the AMEX auction marketplace, investors of all sizes achieve the greatest value and protection.
 -0- 4/29/93
 /CONTACT: Melissa Grand, manager-equities communications of The American Stock Exchange, 212-306-1635/


CO: Encore Marketing International, Inc. ST: Maryland IN: SU:

TS -- NY069 -- 2653 04/29/93 12:16 EDT
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Publication:PR Newswire
Date:Apr 29, 1993
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