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EDWARD C. PEDDIE, AVMED-SANTAFE CEO, RELEASES PRESS STATEMENT ON THE HILLARY RODHAM CLINTON TOWN MEETING IN TAMPA

 TAMPA, Fla., March 12 /PRNewswire/ -- Following is a press statement released by Edward C. Peddie, CEO of AvMed-SantaFe, who was a panelist at Hillary Rodham Clinton's healthcare town meeting held in Tampa today:
 As Florida's leading health improvement organization (HIO) and largest not-for-profit healthcare system, AvMed strongly supports the concept of "managed competition" as the way to meaningful healthcare reform.
 In our experience, quality care is cost-effective care. We have found that you can increase access and quality while reducing cost if you pay for prevention; encourage people to see a doctor early and often; and, measure and reward quality. These concepts are all central to "managed competition", and form the basis of the AvMed philosophy.
 These concepts are also particularly important for the elderly, who benefit dramatically from having and using one personal physician who uses one medical record to make and record sound medical judgment.
 AvMed believes that healthcare reform is the single most important issue on the national agenda. We embrace the Clinton approach because it is based upon principles we see working everyday.
 Brief Biography
 Edward C. Peddie has been asked to participate in a panel discussion at the Hillary Rodham Clinton town meeting in Tampa on March 12. He was one of 21 citizens appointed by the Governor of Florida to develop health care reform proposals for legislative action.
 Peddie is chairman-elect of the Florida Chamber of Commerce and president/CEO of AvMed-SantaFe, an integrated not-for-profit health care company, comprised of a network of health plans, hospitals and health- related services including hospice, home health, Medicare HMO and ACLF services to elders in Florida.
 One of the key reform advisors in the bellwether state of Florida, Peddie has extensive experience in both the provider and insurance arenas. Unlike many reform naysayers in the industry, he believes that the highest quality care is also the most cost-effective and is able to cite representative examples of care that is both cost-effective and the highest quality.
 -0- 3/12/93
 /NOTE TO EDITOR: Peddie will be available for comment or interviews immediately following the town meeting.
 CONTACT: Amy Lovett of Hill & Knowlton, 813-221-0030, for AvMed-SantaFe/


CO: AvMed-SantaFe ST: Florida IN: HEA SU:

AW-JB -- FL004 -- 5447 03/12/93 10:38 EST
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Publication:PR Newswire
Date:Mar 12, 1993
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