Dubai filling up with smile fans.
The demand for cosmetic dentistry in Dubai, especially for the so-called 'Hollywood Smile', is three times more than in Lebanon, one expert has said.
Dr Ihab William, Director of Dr William Dental Centre, attributed this to the advancement of the sector, convenience and proximity to other Gulf states, which make up a huge chunk of the clientele.
This comes at a time when Dubai Health Authority has chalked out plans to increase the proportion of foreign visitors coming for medical treatment into Dubai by almost 12 per cent, with a target of 500,000 medical tourists by 2020, bringing in total revenue of Dhs2.6 billion from medical tourism alone.
William said cosmetic dentistry saw strong demand in Dubai compared to Lebanon, for example, although the cost of 'Hollywood Smile' works out to nearly $8,000 versus $4,000 in Lebanon.
"Dubai has an ambitious vision regarding medical tourism and cosmetic dentistry, as the emirate has proven over the years that it has what it takes to become the medical capital of the Arab region," he said.
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