Du launches #30DaysofSharing campaign for Ramadan.
For every shared Ramadan moment posted on social media sites
Twitter, Instagram and Facebook under the #30DaysofSharing tag, du has pledged
to donate AED10 to its Iftar Tables initiative, which is aimed at distributing
Iftar meals to the less fortunate.
The telco has announced that this year there will be three
locations for distribution: next to Hazza Bin Zayed mosque in Abu Dhabi, next
to Nad Al Qusais mosque in Dubai, and next to Al Fisht Mosque in Sharjah.
Du has also invited the general public to help in
distributing Iftar meals at the Tables locations. Volunteerism is organised in
collaboration with Think Up GCC. Volunteers can send an email to
email@example.com, along with their mobile number and details of where and
when they would like to volunteer. Volunteers must be accompanied by a parent
or guardian if they are younger than 18.
"We are all united
during the Holy Month, and we invite the UAE community to share with us the
most important things to them during this time of reflection," said Hala Badri,
executive vice president, Brand and Communications, du.
"From daily habits to photographs of the mosques, Taraweeh
to Dous, gatherings with friends and family at Iftar and Suhoor around the
city, Ramadan recipes and Islamic information - everyone has something special
to share. We also encourage the community to use #30DaysofSharing share details
of their social contributions, from volunteerism to sharing food, all in the
spirit of the Holy Month of Ramadan."
In addition to the AED10 donated for ever #30DaysofSharing
post, du has allocated AED1.57m, from 5% of the monthly fees from its Emirati
Plan subscriptions, to employ 25 Emirati women who will cook the Iftar meals.
Du has organised several other events for the Holy Month,
including special activities for its employees. These include a work stress
workshop to help create balance between professional and personal life, a daily
wellness tip quiz and the annual Ramadan Cup football tournament.
2014 ITP Business Publishing Ltd. All Rights Reserved. Provided by SyndiGate Media Inc. ( Syndigate.info ).
|Printer friendly Cite/link Email Feedback|
|Date:||Jun 25, 2014|
|Previous Article:||Site24x7 turns mobile devices into monitoring locations.|
|Next Article:||Antares, new luxury smartphone, available in Dubai.|