Du Bois unveils Agarwood jewellery.
Its participation at Jewellery Arabia, the largest exhibition in the Middle East, is in conjunction with the Mohamed Al Fardan Group.
The show runs from today to November 23 at the Bahrain International Exhibition and Convention Centre. It will showcase world-famous names and artisan designs.
"Oud oil is nature's own jewel and is regarded across the Middle East as one of the most valued assets," said Nicola Parker, brand director, Fragrance Du Bois.
"Oud is created as a natural defensive response by the Agarwood tree when infected with certain types of mould and once extracted and refined into oil, it creates one of nature's most highly prized natural resources," she said.
The company's exhibits will centre around Sahr Oud from their premium Prive collection, a bespoke Oud fragrance with the subtlety of Rose Absolute. It illustrates the term 'liquid gold' and is part of the range of products that Du Bois brings to the Gulf from sustainable and organically sourced agarwood and Oud.
Du Bois' exquisite line of fragrance is guaranteed to only use 100 per cent pure and genuine oud oil produced from its plantation trees managed by Asia Plantation Capital and is one of the very few pure oud oils to hold an official certification from the IFRA (International Fragrance Association).
Mohamed Al Fardan, chairman of Mohamed Al Fardan Group, a leader in luxury watches and jewellery in the Middle East, said the wearing of Agarwood jewellery is well known to promote health and prosperity.
"By combining this treasure with ultra-exclusive handmade designs embossed with diamonds and gold, Du Bois has successfully created a unique and exclusive fashion accessory that truly embodies the definition of the nature's jewel," said Al Fardan.
Jewellery Arabia 2013 features exhibits from 600 companies from over 30 countries, said the statement. - TradeArabia News Service
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