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DidTheyReadIt Enhances E-Mail Location Tracking Technology.

SANTA CLARA, Calif. -- Partnership with Digital Envoy Makes E-Mail Location Tracking 99 Percent Accurate; Reunions Aided By DidTheyReadIt Spur Rampell Software to Enhance Service

Rampell Software's DidTheyReadIt email tracking service has been the subject of significant controversy since its June launch. To its founder's surprise, it has also emerged as a key tool for families to track down runaway teens and other missing persons, through e-mail tracking that provides an approximate location of where the email was read, as well as the date, time and other key information. Now, as Rampell Software enhances its flagship software's location tracking features, the company will provide DidTheyReadIt free-of-charge to qualified families that are using the product to locate missing loved ones.

Rampell Software, through a partnership with Digital Envoy, the leading provider of IP Intelligence solutions, has added new 99-percent reliable location tracking technology to DidTheyReadIt as part of a slate of product improvements. The company has improved the service's ease-of-use by more tightly integrating DidTheyReadIt with Microsoft Outlook to make it fully compliant with all versions of Microsoft Exchange servers.

"When we launched DidTheyReadIt, we were surprised at the number of customers that used the technology to help successfully find loved ones. With the overwhelming success of the product's introduction, we made the decision to donate DidTheyReadIt to certain families searching for ways to locate missing loved ones, as a way of giving back to the community and to thank our early adopters," said Alastair Rampell, CEO of Rampell Software. "Key among the new improvements to our product is powerful, 99 percent accurate location tracking capability to further help this important cause, as well as superior ease-of-use for all of our customers using Microsoft Outlook and Exchange."

Digital Envoy will supply Rampell Software with its NetAcuity IP Intelligence data, enabling DidTheyReadIt to refine its ability to deliver real-time information on the email reader's location using geographical variables including continent, country, state, county, city or township, postal code, area code, ISP, domain and time zone. With accuracy rates well over 99 percent at a country level and 94 percent at a city-level worldwide, NetAcuity is the leading IP Intelligence technology on the market and is in use by some of the world's largest networks, enterprises and websites.

"DidTheyReadIt has proven to be a highly useful tool for families who are independently searching for their missing loved ones - including my own," said Paul Mooter, DidTheyReadIt client. "My family sincerely appreciates Rampell Software's assistance in helping locate our missing daughter. The product's improved location tracking accuracy will help expedite and improve efforts to locate and track missing persons in the future."

DidTheyReadIt allows users to track every e-mail sent and reports if, when, and how many times the email was read. In addition, the software tracks how long the message was read, if it was forwarded, and the reader's physical location. Once the application is installed, every time an e-mail is sent through an e-mail application it will automatically be tracked. When using AOL, Yahoo!, Hotmail, another webmail service, or a Macintosh, using the service is as simple as adding ".didtheyreadit.com" to the end of the recipient's e-mail address. The recipient will not see the added ".didtheyreadit.com", and the e-mail he or she receives looks just like any other e-mail sent. In addition to the enhanced location tracking capability and full compliance with all versions of Microsoft Exchange servers, Rampell has also added an Outlook plug-in to give its users more flexibility. Now they can choose to use the product's background tracker, ".didtheyreadit.com" extension or the Outlook plug-in to track their emails.

Pricing and Availability

The new enhanced DidTheyReadIt with advanced tracking capabilities is available for trial and purchase. The trial is free, but is limited to 10 messages. If you would like to continue using the enhanced DidTheyReadIt it is available for just $29.99 for 3 months, $49.99 for 6 months, or $69.99 for a full year.

About Digital Envoy

Digital Envoy's patented NetAcuity is the leading IP Intelligence solution available, and is used by some of the world's largest networks, Web sites and enterprises including Google, Time Warner, Microsoft, McAfee, Symantec, Doubleclick, CNET, Ask Jeeves, Verisign, Disney, InfoSpace, McAfee, Digital River, CNN.com and many others. The company's IP Intelligence technology provides new intelligence about an IP address such as location, connection speed and domain name, enabling a deeper understanding of the online customer. For more information, visit www.digitalenvoy.net.

About Rampell Software

Rampell Software, LLC is a privately held company based in Palm Beach, Florida with consultants, clients and users around the world. The company was founded in 1998 by Alastair Rampell to create and sell useful, problem-solving software to consumers. For additional information, please visit www.rampellsoft.com. The DidTheyReadIt service is available exclusively at www.didtheyreadit.com.

DidTheyReadIt is a trademark of Rampell Software LLC. All trademarks are the property of their respective owners.
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Publication:Business Wire
Date:Oct 12, 2004
Words:821
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